{
  "company": {
    "name": "Clarm",
    "website": "https://clarm.com/",
    "record": "https://startuphistory.org/c/clarm.com"
  },
  "status": null,
  "history_since": "2011-02-07T15:38:24.000Z",
  "baseline": {
    "snapshot_id": "0747c3e4e336d729324bb276a87b04d336030c03d96a13f9cc09721ba21541c8",
    "observed_at": "2011-02-07T15:38:24.000Z",
    "headline": "Clarm.com",
    "description": "clarm.com",
    "evidence": "https://web.archive.org/web/20110207153824/http://clarm.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T12:42:06.649Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2024-06-05T10:04:08.000Z",
      "variants": [
        {
          "headline": "Clarm.com",
          "subhead": "clarm.com",
          "observed_at": "2011-02-07T15:38:24.000Z",
          "evidence": "https://web.archive.org/web/20110207153824/http://clarm.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Clarm.com",
          "subhead": "clarm.com",
          "observed_at": "2012-03-13T01:55:00.000Z",
          "evidence": "https://web.archive.org/web/20120313015500/http://clarm.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "clarm.com",
          "subhead": "clarm.com is your first and best source for information about clarm. Here you will also find topics relating to issues of general interest. We hope you find what you are looking for!",
          "observed_at": "2014-12-17T03:45:27.000Z",
          "evidence": "https://web.archive.org/web/20141217034527/http://clarm.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "clarm.com",
          "subhead": "This website is for sale! clarm.com is your first and best source for all of the information you’re looking for. From general topics to more of what you would expect to find here, clarm.com has it all",
          "observed_at": "2016-01-12T07:05:44.000Z",
          "evidence": "https://web.archive.org/web/20160112070544/http://clarm.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "clarm.com",
          "subhead": "Diese Website steht zum Verkauf! clarm.com ist die beste Quelle für alle Informationen die Sie suchen. Von allgemeinen Themen bis hin zu speziellen Sachverhalten, finden Sie auf clarm.com alles. Wir h",
          "observed_at": "2024-06-05T10:04:08.000Z",
          "evidence": "https://web.archive.org/web/20240605100408/http://clarm.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "clarm.com",
      "subhead": "Diese Website steht zum Verkauf! clarm.com ist die beste Quelle für alle Informationen die Sie suchen. Von allgemeinen Themen bis hin zu speziellen Sachverhalten, finden Sie auf clarm.com alles. Wir h",
      "from": "2011-02-07T15:38:24.000Z",
      "to": "2024-06-05T10:04:08.000Z",
      "captures": 5,
      "evidence": "https://web.archive.org/web/20240605100408/http://clarm.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2011-02-07T15:38:24.000Z",
          "to": "2024-06-05T10:04:08.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-14T14:44:22.000Z",
      "variants": [
        {
          "headline": "Instant knowledge transfer",
          "subhead": "Clarm lets you create AI deep research agents that connect across your enterprise, powered by zero-hallucination search. Build precise workflows that transform how your team works - without the risk.",
          "observed_at": "2025-07-14T14:44:22.000Z",
          "evidence": "https://web.archive.org/web/20250714144422/https://www.clarm.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Instant knowledge transfer",
      "subhead": "Clarm lets you create AI deep research agents that connect across your enterprise, powered by zero-hallucination search. Build precise workflows that transform how your team works - without the risk.",
      "from": "2025-07-14T14:44:22.000Z",
      "to": "2025-07-14T14:44:22.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250714144422/https://www.clarm.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-14T14:44:22.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-24T03:07:25.000Z",
      "variants": [
        {
          "headline": "You build awesome software. Now build a business.",
          "subhead": "Sales for developers.",
          "observed_at": "2026-01-24T03:07:25.000Z",
          "evidence": "https://web.archive.org/web/20260124030725/https://www.clarm.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "You build awesome software. Now build a business.",
      "subhead": "Sales for developers.",
      "from": "2026-01-24T03:07:25.000Z",
      "to": "2026-01-24T03:07:25.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260124030725/https://www.clarm.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-01-24T03:07:25.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-07-08T06:06:40.000Z",
      "variants": [
        {
          "headline": "A chatbot talks. An agent does the work.",
          "subhead": "Clarm Atlas helps non-technical teams build governed AI coworkers from approved sources, owner checkpoints, and a defensible audit trail. SOC 2 Type II, HIPAA, GDPR, and on-premises options are handle",
          "observed_at": "2026-07-08T06:06:40.000Z",
          "evidence": "https://web.archive.org/web/20260708060640/https://clarm.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "A chatbot talks. An agent does the work.",
      "subhead": "Clarm Atlas helps non-technical teams build governed AI coworkers from approved sources, owner checkpoints, and a defensible audit trail. SOC 2 Type II, HIPAA, GDPR, and on-premises options are handle",
      "from": "2026-07-08T06:06:40.000Z",
      "to": "2026-07-08T06:06:40.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260708060640/https://clarm.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-07-08T06:06:40.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T12:42:06.649Z",
      "variants": [
        {
          "headline": "Your orders, claims and client reviews, handled by AI coworkers.",
          "subhead": "Build AI coworkers for recurring operational work from building blocks pre-approved by IT and compliance. Start with one manual workflow and deploy inside clear rails.",
          "observed_at": "2026-11-05T12:42:06.649Z",
          "evidence": "https://clarm.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Your orders, claims and client reviews, handled by AI coworkers.",
      "subhead": "Build AI coworkers for recurring operational work from building blocks pre-approved by IT and compliance. Start with one manual workflow and deploy inside clear rails.",
      "from": "2026-11-05T12:42:06.649Z",
      "to": "2026-11-05T12:42:06.649Z",
      "captures": 1,
      "evidence": "https://clarm.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-05T12:42:06.649Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-1d5a80ef616a693ee04ce0a1fac0a7ee436b2b27ce1ecb013343c1668f0b6ca3:c4ea1ceb3fa4d1dd61985fadf28a3222fb2e3b960fa46063ba132c147d9e301c:compliance:0b0a6b90f8e7165b",
      "before_evidence": "https://web.archive.org/web/20240605100408/http://clarm.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA and SOC 2 compliance on its homepage.",
      "between": {
        "from": "2024-06-05T10:04:08.000Z",
        "to": "2025-07-14T14:44:22.000Z"
      },
      "evidence": "https://web.archive.org/web/20250714144422/https://www.clarm.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 2,
      "id": "page-c4ea1ceb3fa4d1dd61985fadf28a3222fb2e3b960fa46063ba132c147d9e301c:70fe34d1a2fa040de49f192ff036f38af7eb3890a4c6ac802f3d5160c18dfb0c:headline:cda9e62b0872e7e5",
      "before_evidence": "https://web.archive.org/web/20250714144422/https://www.clarm.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Instant knowledge transfer” to “You build awesome software. Now build a business.”.",
      "between": {
        "from": "2025-07-14T14:44:22.000Z",
        "to": "2026-01-24T03:07:25.000Z"
      },
      "evidence": "https://web.archive.org/web/20260124030725/https://www.clarm.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "classifier-70fe34d1a2fa040de49f192ff036f38af7eb3890a4c6ac802f3d5160c18dfb0c:de20cc1ada3f78a36eb0280a924c8b43c24b52a6f48463a36004d4a503776693:repositioning",
      "before_evidence": "https://web.archive.org/web/20260124030725/https://www.clarm.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “You build awesome software. Now build a business.” to “A chatbot talks. An agent does the work.”. A classifier read this as a change in its core product and its target customer (from software developers to business operations teams).",
      "between": {
        "from": "2026-01-24T03:07:25.000Z",
        "to": "2026-07-08T06:06:40.000Z"
      },
      "evidence": "https://web.archive.org/web/20260708060640/https://clarm.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 4,
      "id": "page-de20cc1ada3f78a36eb0280a924c8b43c24b52a6f48463a36004d4a503776693:0a69592c0886c0e3f0554d75472f3eadf0d290b56763a029eb087efc1526f1e0:headline:daf2496d029a7f50",
      "before_evidence": "https://web.archive.org/web/20260708060640/https://clarm.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “A chatbot talks. An agent does the work.” to “Your orders, claims and client reviews, handled by AI coworkers.”.",
      "between": {
        "from": "2026-07-08T06:06:40.000Z",
        "to": "2026-11-05T12:42:06.649Z"
      },
      "evidence": "https://clarm.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Clarm” company record, https://startuphistory.org/c/clarm.com"
}