{
  "company": {
    "name": "Clarity Movement",
    "website": "https://clarity.io/",
    "record": "https://startuphistory.org/c/clarity.io"
  },
  "status": null,
  "history_since": "2025-08-02T01:40:04.000Z",
  "baseline": {
    "snapshot_id": "719c331e94cc599067cb843b070a774307c0f0aab2dd1eb5646cf9fb307b9412",
    "observed_at": "2025-08-02T01:40:04.000Z",
    "headline": "Limited-time discounts on wildfire monitoring!",
    "description": "Clarity’s cost-effective, reliable air quality monitoring and measurement system is currently deployed in more than 85 countries around the world. Find out why.",
    "evidence": "https://web.archive.org/web/20250802014004/https://www.clarity.io/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T12:41:58.077Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-08-02T01:40:04.000Z",
      "variants": [
        {
          "headline": "Limited-time discounts on wildfire monitoring!",
          "subhead": "Clarity’s cost-effective, reliable air quality monitoring and measurement system is currently deployed in more than 85 countries around the world. Find out why.",
          "observed_at": "2025-08-02T01:40:04.000Z",
          "evidence": "https://web.archive.org/web/20250802014004/https://www.clarity.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Limited-time discounts on wildfire monitoring!",
      "subhead": "Clarity’s cost-effective, reliable air quality monitoring and measurement system is currently deployed in more than 85 countries around the world. Find out why.",
      "from": "2025-08-02T01:40:04.000Z",
      "to": "2025-08-02T01:40:04.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250802014004/https://www.clarity.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-08-02T01:40:04.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T12:41:58.077Z",
      "variants": [
        {
          "headline": "Reliable Air Quality Monitoring, Anywhere",
          "subhead": "Resilient solar-powered air monitoring equipment, a full stack of cloud-based software, and expert air quality support combined into one seamless solution for air quality measurement. Clarity provides",
          "observed_at": "2026-10-16T19:26:55.000Z",
          "evidence": "https://web.archive.org/web/20261016192655/https://www.clarity.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Reliable Air Quality Monitoring, Anywhere",
          "subhead": "Resilient solar-powered air monitoring equipment, a full stack of cloud-based software, and expert air quality support combined into one seamless solution for air quality measurement. Clarity provides",
          "observed_at": "2026-11-05T12:41:58.077Z",
          "evidence": "https://www.clarity.io/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Reliable Air Quality Monitoring, Anywhere",
      "subhead": "Resilient solar-powered air monitoring equipment, a full stack of cloud-based software, and expert air quality support combined into one seamless solution for air quality measurement. Clarity provides",
      "from": "2026-10-16T19:26:55.000Z",
      "to": "2026-11-05T12:41:58.077Z",
      "captures": 2,
      "evidence": "https://www.clarity.io/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-10-16T19:26:55.000Z",
          "to": "2026-11-05T12:41:58.077Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-719c331e94cc599067cb843b070a774307c0f0aab2dd1eb5646cf9fb307b9412:ba7e3224b271467be75b24dffba7bcb1088c3537fef9951d5903a8e2976f5aff:headline:6a726612e85c51a2",
      "before_evidence": "https://web.archive.org/web/20250802014004/https://www.clarity.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Limited-time discounts on wildfire monitoring!” to “Reliable Air Quality Monitoring, Anywhere”.",
      "between": {
        "from": "2025-08-02T01:40:04.000Z",
        "to": "2026-10-16T19:26:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20261016192655/https://www.clarity.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-ba7e3224b271467be75b24dffba7bcb1088c3537fef9951d5903a8e2976f5aff:6afab887bd2dc9ac5751512f4fce4868670be5c19e0987a9e4d6daff7bf47429:customers_added:1192d8a6769bfe90",
      "before_evidence": "https://web.archive.org/web/20261016192655/https://www.clarity.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logos to its homepage: Yerevan Municipality, Breathe Accra, Almaty-Bishkek Economic Corridor, Boulder County Public Health, INAR, University of Helsinki, Kathmandu Metropolitan City, Lincolnshire County Council, NIWA and 15 more.",
      "between": {
        "from": "2026-10-16T19:26:55.000Z",
        "to": "2026-11-05T12:41:58.077Z"
      },
      "evidence": "https://www.clarity.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Clarity Movement” company record, https://startuphistory.org/c/clarity.io"
}