{
  "company": {
    "name": "CharacterQuilt",
    "website": "https://characterquilt.com/",
    "record": "https://startuphistory.org/c/characterquilt.com"
  },
  "status": null,
  "history_since": "2024-06-24T20:55:11.000Z",
  "baseline": {
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    "description": "AI Personas for marketers",
    "evidence": "https://web.archive.org/web/20240624205511/https://characterquilt.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
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  "last_checked": "2026-11-05T12:34:34.474Z",
  "live_status": null,
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      "variants": [
        {
          "headline": "Predict Your Prospects’ Pain Points & Priorities",
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          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Predict Your Prospects’ Pain Points & Priorities",
          "subhead": "Enrich target accounts lists with qualitative data. Build precise campaigns around pain points. Research accounts 10X faster.",
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          "evidence": "https://web.archive.org/web/20250709152722/https://www.characterquilt.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Predict Your Prospects’ Pain Points & Priorities",
          "subhead": "Enrich target accounts lists with qualitative data. Build precise campaigns around pain points. Research accounts 10X faster.",
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          "evidence": "https://web.archive.org/web/20250915201554/https://www.characterquilt.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Predict Your Prospects’ Pain Points & Priorities",
      "subhead": "Enrich target accounts lists with qualitative data. Build precise campaigns around pain points. Research accounts 10X faster.",
      "from": "2025-02-09T19:11:08.000Z",
      "to": "2025-09-15T20:15:54.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20250915201554/https://www.characterquilt.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
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          "to": "2025-09-15T20:15:54.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-09-24T23:35:33.000Z",
      "variants": [
        {
          "headline": "CharacterQuilt designs and deploys campaigns, end‑to‑end, using your existing tools.",
          "subhead": "CharacterQuilt is an AI-native marketing agency that handles data, design, and deployment — end to end — inside the tools your team already uses.",
          "observed_at": "2026-05-12T02:20:18.000Z",
          "evidence": "https://web.archive.org/web/20260512022018/https://www.characterquilt.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "CharacterQuilt designs and deploys campaigns, end‑to‑end, using your existing tools.",
          "subhead": "CharacterQuilt is an AI-native marketing agency that handles data, design, and deployment — end to end — inside the tools your team already uses.",
          "observed_at": "2026-07-22T22:21:18.000Z",
          "evidence": "https://web.archive.org/web/20260722222118/https://www.characterquilt.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "CharacterQuilt designs and deploys campaigns, end‑to‑end, using your existing tools.",
          "subhead": "CharacterQuilt is an AI-native marketing agency that handles data, design, and deployment — end to end — inside the tools your team already uses.",
          "observed_at": "2026-09-24T23:35:33.000Z",
          "evidence": "https://web.archive.org/web/20260924233533/https://www.characterquilt.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "CharacterQuilt designs and deploys campaigns, end‑to‑end, using your existing tools.",
      "subhead": "CharacterQuilt is an AI-native marketing agency that handles data, design, and deployment — end to end — inside the tools your team already uses.",
      "from": "2026-05-12T02:20:18.000Z",
      "to": "2026-09-24T23:35:33.000Z",
      "captures": 3,
      "evidence": "https://web.archive.org/web/20260924233533/https://www.characterquilt.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
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          "to": "2026-09-24T23:35:33.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T12:34:34.474Z",
      "variants": [
        {
          "headline": "Your AI marketing companion.",
          "subhead": "CharacterQuilt is an AI marketing companion for B2B marketing teams: it builds on-brand campaigns, launches them in your existing tools, and monitors results.",
          "observed_at": "2026-11-05T12:34:34.474Z",
          "evidence": "https://www.characterquilt.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Your AI marketing companion.",
      "subhead": "CharacterQuilt is an AI marketing companion for B2B marketing teams: it builds on-brand campaigns, launches them in your existing tools, and monitors results.",
      "from": "2026-11-05T12:34:34.474Z",
      "to": "2026-11-05T12:34:34.474Z",
      "captures": 1,
      "evidence": "https://www.characterquilt.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-05T12:34:34.474Z"
      },
      "current": true
    }
  ],
  "changes": [
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      "id": "page-2ab09f6bf43a9de40680fbcb756b811336ae3de8f08710385fb03a1e6bbbbe4f:f0ef2faf8a1e3ee14748960cc824cbf8bbe7857584e7439b9db75239eed0345b:headline:8f54409f776de700",
      "before_evidence": "https://web.archive.org/web/20240717173101/https://characterquilt.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Character Quilt” to “Predict Your Prospects’ Pain Points & Priorities”.",
      "between": {
        "from": "2024-07-17T17:31:01.000Z",
        "to": "2025-02-09T19:11:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20250209191108/https://www.characterquilt.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-2ab09f6bf43a9de40680fbcb756b811336ae3de8f08710385fb03a1e6bbbbe4f:f0ef2faf8a1e3ee14748960cc824cbf8bbe7857584e7439b9db75239eed0345b:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20240717173101/https://characterquilt.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2024-07-17T17:31:01.000Z",
        "to": "2025-02-09T19:11:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20250209191108/https://www.characterquilt.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 3,
      "id": "classifier-42f5e2649353f2f264b17146ed5c2064a90cd7383702ad11ae1fd39393caee26:9ba0f1182efde123e15bfa57317953f6ee7e42482e613855852e0522551003c0:repositioning",
      "before_evidence": "https://web.archive.org/web/20250915201554/https://www.characterquilt.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Predict Your Prospects’ Pain Points & Priorities” to “CharacterQuilt designs and deploys campaigns, end‑to‑end, using your existing tools.”.",
      "between": {
        "from": "2025-09-15T20:15:54.000Z",
        "to": "2026-05-12T02:20:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20260512022018/https://www.characterquilt.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 4,
      "id": "page-98a82da256cef7b8e89fe7d5e03571cbb96ca2b551348b50b11cc1da545eb801:e7af4ca751de61fd6f697d6bb3e94571941e8b9b4788d99a087c4dd798b21bf5:headline:26b91e4277a0d046",
      "before_evidence": "https://web.archive.org/web/20260924233533/https://www.characterquilt.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “CharacterQuilt designs and deploys campaigns, end‑to‑end, using your existing tools.” to “Your AI marketing companion.”.",
      "between": {
        "from": "2026-09-24T23:35:33.000Z",
        "to": "2026-11-05T12:34:34.474Z"
      },
      "evidence": "https://www.characterquilt.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-98a82da256cef7b8e89fe7d5e03571cbb96ca2b551348b50b11cc1da545eb801:e7af4ca751de61fd6f697d6bb3e94571941e8b9b4788d99a087c4dd798b21bf5:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20260924233533/https://www.characterquilt.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2026-09-24T23:35:33.000Z",
        "to": "2026-11-05T12:34:34.474Z"
      },
      "evidence": "https://www.characterquilt.com/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “CharacterQuilt” company record, https://startuphistory.org/c/characterquilt.com"
}