{
  "company": {
    "name": "Cerekon",
    "website": "https://cerekon.com/",
    "record": "https://startuphistory.org/c/cerekon.com"
  },
  "status": null,
  "history_since": "2020-05-24T05:14:10.000Z",
  "baseline": {
    "snapshot_id": "c077c56413bc6ce1a05a570dba83011e9f045f916ecd261bff9fabfda3404f90",
    "observed_at": "2020-05-24T05:14:10.000Z",
    "headline": "IOT | Immersive Reality",
    "description": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
    "evidence": "https://web.archive.org/web/20200524051410/https://www.cerekon.com/",
    "evidence_kind": "internet_archive",
    "facts": {
      "version": 1,
      "pages": [
        {
          "page": "home",
          "customers": [
            "Thome",
            "PIER71",
            "BP"
          ],
          "investors": [],
          "prices": [],
          "compliance": [],
          "funding": []
        }
      ]
    },
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 0,
  "last_checked": null,
  "live_status": "blocked",
  "messaging": [
    {
      "quote_observed_at": "2024-01-15T10:00:38.000Z",
      "variants": [
        {
          "headline": "IOT | Immersive Reality",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2020-05-24T05:14:10.000Z",
          "evidence": "https://web.archive.org/web/20200524051410/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "IOT | Immersive Reality",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2020-09-27T23:13:31.000Z",
          "evidence": "https://web.archive.org/web/20200927231331/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "IOT | Immersive Reality",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2021-07-30T17:21:23.000Z",
          "evidence": "https://web.archive.org/web/20210730172123/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "IOT | Immersive Reality",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2022-07-05T19:14:33.000Z",
          "evidence": "https://web.archive.org/web/20220705191433/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "IOT | Immersive Reality",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2023-09-24T17:43:22.000Z",
          "evidence": "https://web.archive.org/web/20230924174322/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "IOT | Immersive Reality",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2024-01-15T10:00:38.000Z",
          "evidence": "https://web.archive.org/web/20240115100038/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "IOT | Immersive Reality",
      "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
      "from": "2020-05-24T05:14:10.000Z",
      "to": "2024-01-15T10:00:38.000Z",
      "captures": 6,
      "evidence": "https://web.archive.org/web/20240115100038/https://www.cerekon.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2020-05-24T05:14:10.000Z",
          "to": "2024-01-15T10:00:38.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-24T09:02:11.000Z",
      "variants": [
        {
          "headline": "Industrial Intelligence",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2025-01-08T21:20:35.000Z",
          "evidence": "https://web.archive.org/web/20250108212035/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Industrial Intelligence",
          "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
          "observed_at": "2026-01-24T09:02:11.000Z",
          "evidence": "https://web.archive.org/web/20260124090211/https://www.cerekon.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Industrial Intelligence",
      "subhead": "Cerekon creates end-to-end IOT and Immersive Reality(Augmented Reality & Virtual Reality) solutions for Multiple industries. We specialise in Smart Glass enabled Vision Picking solutions and AR/VR for",
      "from": "2025-01-08T21:20:35.000Z",
      "to": "2026-01-24T09:02:11.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20260124090211/https://www.cerekon.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2025-01-08T21:20:35.000Z",
          "to": "2026-01-24T09:02:11.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-a54dd21f98a7f6083d45f2320e7e7f043e428a7dcaa1fae80d404e4deefe10e7:8a0bf6707448a2e4bea4be58bfb39fa6297945dbcceca396834649a131092fc9:repositioning",
      "before_evidence": "https://web.archive.org/web/20240115100038/https://www.cerekon.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “IOT | Immersive Reality” to “Industrial Intelligence”.",
      "between": {
        "from": "2024-01-15T10:00:38.000Z",
        "to": "2025-01-08T21:20:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20250108212035/https://www.cerekon.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    }
  ],
  "update": {
    "headline": "Cerekon updates homepage headline to “Industrial Intelligence”",
    "summary": "Cerekon updated its homepage headline, replacing a previous focus on “IOT | Immersive Reality” with “Industrial Intelligence”. This suggests a possible shift in how the company presents its core offering.",
    "points": [
      {
        "text": "Between January 2024 and January 2025, Cerekon changed its homepage headline from “IOT | Immersive Reality” to “Industrial Intelligence”.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "The new “Industrial Intelligence” headline may suggest a broader or different positioning than the earlier emphasis on “IOT | Immersive Reality”.",
        "kind": "interpretation",
        "changes": [
          1
        ]
      }
    ],
    "written_at": "2026-11-07T20:46:48.746Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Cerekon” company record, https://startuphistory.org/c/cerekon.com"
}