{
  "company": {
    "name": "CarbonRun",
    "website": "https://carbonrun.io/",
    "record": "https://startuphistory.org/c/carbonrun.io"
  },
  "status": null,
  "history_since": "2022-10-25T18:54:31.000Z",
  "baseline": {
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    "observed_at": "2022-10-25T18:54:31.000Z",
    "headline": "The force of rivers as a force for change.",
    "description": "Founded and developed by environmental scientists dedicated to protecting aquatic life from the effects of pollution, CarbonRun technology is built on decades of field research.",
    "evidence": "https://web.archive.org/web/20221025185431/https://carbonrun.io/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:31:18.894Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2022-10-25T18:54:31.000Z",
      "variants": [
        {
          "headline": "The force of rivers as a force for change.",
          "subhead": "Founded and developed by environmental scientists dedicated to protecting aquatic life from the effects of pollution, CarbonRun technology is built on decades of field research.",
          "observed_at": "2022-10-25T18:54:31.000Z",
          "evidence": "https://web.archive.org/web/20221025185431/https://carbonrun.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The force of rivers as a force for change.",
      "subhead": "Founded and developed by environmental scientists dedicated to protecting aquatic life from the effects of pollution, CarbonRun technology is built on decades of field research.",
      "from": "2022-10-25T18:54:31.000Z",
      "to": "2022-10-25T18:54:31.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20221025185431/https://carbonrun.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-10-25T18:54:31.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-07-31T21:10:58.000Z",
      "variants": [
        {
          "headline": "Restoring freshwater ecosystems",
          "subhead": "Founded and developed by environmental scientists dedicated to protecting aquatic life from the effects of pollution, CarbonRun technology is built on decades of field research.",
          "observed_at": "2023-04-26T21:38:21.000Z",
          "evidence": "https://web.archive.org/web/20230426213821/https://carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Restoring freshwater ecosystems",
          "subhead": "Founded and developed by environmental scientists dedicated to protecting aquatic life from the effects of pollution, CarbonRun technology is built on decades of field research.",
          "observed_at": "2023-07-31T21:10:58.000Z",
          "evidence": "https://web.archive.org/web/20230731211058/https://carbonrun.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Restoring freshwater ecosystems",
      "subhead": "Founded and developed by environmental scientists dedicated to protecting aquatic life from the effects of pollution, CarbonRun technology is built on decades of field research.",
      "from": "2023-04-26T21:38:21.000Z",
      "to": "2023-07-31T21:10:58.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20230731211058/https://carbonrun.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2023-04-26T21:38:21.000Z",
          "to": "2023-07-31T21:10:58.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:31:18.894Z",
      "variants": [
        {
          "headline": "Healthy Rivers. Healthy Planet. Naturally.",
          "subhead": "We restore the health of rivers and their natural ability to draw carbon from land-to-ocean.",
          "observed_at": "2024-01-12T07:47:49.000Z",
          "evidence": "https://web.archive.org/web/20240112074749/https://carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Healthy Rivers. Healthy Planet. Naturally.",
          "subhead": "We restore the health of rivers and their natural ability to draw carbon from land-to-ocean.",
          "observed_at": "2024-07-02T04:57:57.000Z",
          "evidence": "https://web.archive.org/web/20240702045757/https://carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Healthy Rivers. Healthy Planet.",
          "subhead": "Healthy rivers are essential for a healthy planet. That’s why we’re helping restore the natural ability of rivers to carry carbon to the sea for long-term storage.",
          "observed_at": "2025-01-01T23:32:32.000Z",
          "evidence": "https://web.archive.org/web/20250101233232/https://www.carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Healthy Rivers. Healthy Planet.",
          "subhead": "Healthy rivers are essential for a healthy planet. That’s why we’re helping restore the natural ability of rivers to carry carbon to the sea for long-term storage.",
          "observed_at": "2025-07-12T22:23:56.000Z",
          "evidence": "https://web.archive.org/web/20250712222356/https://www.carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Healthy Rivers. Healthy Planet.",
          "subhead": "Healthy rivers are essential for a healthy planet. That’s why we’re helping restore the natural ability of rivers to carry carbon to the sea for long-term storage.",
          "observed_at": "2026-01-13T04:08:57.000Z",
          "evidence": "https://web.archive.org/web/20260113040857/https://www.carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Healthy Rivers. Healthy Planet.",
          "subhead": "Healthy rivers are essential for a healthy planet. That’s why we’re helping restore the natural ability of rivers to carry carbon to the sea for long-term storage.",
          "observed_at": "2026-07-08T00:55:37.000Z",
          "evidence": "https://web.archive.org/web/20260708005537/https://www.carbonrun.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Healthy Rivers. Healthy Planet.",
          "subhead": "Healthy rivers are essential for a healthy planet. That’s why we’re helping restore the natural ability of rivers to carry carbon to the sea for long-term storage.",
          "observed_at": "2026-11-06T14:31:18.894Z",
          "evidence": "https://www.carbonrun.io/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Healthy Rivers. Healthy Planet.",
      "subhead": "Healthy rivers are essential for a healthy planet. That’s why we’re helping restore the natural ability of rivers to carry carbon to the sea for long-term storage.",
      "from": "2024-01-12T07:47:49.000Z",
      "to": "2026-11-06T14:31:18.894Z",
      "captures": 7,
      "evidence": "https://www.carbonrun.io/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2024-01-12T07:47:49.000Z",
          "to": "2026-11-06T14:31:18.894Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-3ac03b988ba3bd4b99c86b71f6c0c13187ee237e660a49258c5ea20d7942cd0c:46037b693fc5ee8e7a64baa551f33bf38e3fdf8a1d2d177646176edd612f3182:headline:e7ca6fe830e8880a",
      "before_evidence": "https://web.archive.org/web/20221025185431/https://carbonrun.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “The force of rivers as a force for change.” to “Restoring freshwater ecosystems”.",
      "between": {
        "from": "2022-10-25T18:54:31.000Z",
        "to": "2023-04-26T21:38:21.000Z"
      },
      "evidence": "https://web.archive.org/web/20230426213821/https://carbonrun.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-ef77630c59cf5697e7db183948206acbd06313e7d9474855857f3d0476cbed9b:cd5e8bc927851a2bae605d012412e011528b55a3237793c903c73b2c2baefa2b:headline:ee5340b5bfa47604",
      "before_evidence": "https://web.archive.org/web/20230731211058/https://carbonrun.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Restoring freshwater ecosystems” to “Healthy Rivers. Healthy Planet. Naturally.”.",
      "between": {
        "from": "2023-07-31T21:10:58.000Z",
        "to": "2024-01-12T07:47:49.000Z"
      },
      "evidence": "https://web.archive.org/web/20240112074749/https://carbonrun.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": {
    "headline": "CarbonRun updates homepage messaging on river and ecosystem focus",
    "summary": "CarbonRun has revised its homepage headlines twice, maintaining an emphasis on rivers and freshwater ecosystems. The wording has shifted over time while keeping similar environmental themes.",
    "points": [
      {
        "text": "Between October 2022 and April 2023, CarbonRun changed its homepage headline from “The force of rivers as a force for change.” to “Restoring freshwater ecosystems”.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "Between July 2023 and January 2024, CarbonRun changed its homepage headline from “Restoring freshwater ecosystems” to “Healthy Rivers. Healthy Planet. Naturally.”.",
        "kind": "fact",
        "changes": [
          2
        ]
      },
      {
        "text": "These headline changes between October 2022 and January 2024 suggest CarbonRun has consistently emphasized rivers and freshwater ecosystems while refining its public messaging.",
        "kind": "interpretation",
        "changes": [
          1,
          2
        ]
      }
    ],
    "written_at": "2026-11-07T16:12:12.571Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “CarbonRun” company record, https://startuphistory.org/c/carbonrun.io"
}