{
  "company": {
    "name": "Caravel",
    "website": "https://caravelapp.com/",
    "record": "https://startuphistory.org/c/caravelapp.com"
  },
  "status": {
    "kind": "acquired",
    "label": "Acquired",
    "summary": "Its homepage now says “Caravel App Has Been Acquired”.",
    "seen": {
      "between": {
        "from": "2025-09-08T12:45:08.000Z",
        "to": "2026-11-06T14:31:18.894Z"
      }
    }
  },
  "history_since": "2018-08-18T07:37:40.000Z",
  "baseline": {
    "snapshot_id": "50202b9079db150b12956c10f31ed702140fbebe817556554aeedfa7eb2a6408",
    "observed_at": "2018-08-18T07:37:40.000Z",
    "headline": null,
    "description": "Caravel is augmented analysis software designed to help teams make faster and more informed decisions.",
    "evidence": "https://web.archive.org/web/20180818073740/http://www.caravelapp.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:31:18.894Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2019-07-19T12:02:44.000Z",
      "variants": [
        {
          "headline": "Give your customers an experience they'll love",
          "subhead": "Caravel is the conversational shopping platform built for digital retail. It easily integrates into chat and messaging platforms, turning conversations into conversions.",
          "observed_at": "2019-07-19T12:02:44.000Z",
          "evidence": "https://web.archive.org/web/20190719120244/https://www.caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Give your customers an experience they'll love",
      "subhead": "Caravel is the conversational shopping platform built for digital retail. It easily integrates into chat and messaging platforms, turning conversations into conversions.",
      "from": "2019-07-19T12:02:44.000Z",
      "to": "2019-07-19T12:02:44.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190719120244/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-07-19T12:02:44.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-08-05T21:24:16.000Z",
      "variants": [
        {
          "headline": "Automate customer obsession",
          "subhead": "Caravel streamlines customer feedback, integrating with your communication channels to hand you prioritized insights.",
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          "evidence": "https://web.archive.org/web/20200805212416/https://www.caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Automate customer obsession",
      "subhead": "Caravel streamlines customer feedback, integrating with your communication channels to hand you prioritized insights.",
      "from": "2020-08-05T21:24:16.000Z",
      "to": "2020-08-05T21:24:16.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20200805212416/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2020-08-05T21:24:16.000Z"
      },
      "current": false
    },
    {
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      "variants": [
        {
          "headline": "One platform for instant analysis of customer conversations",
          "subhead": "Caravel is code-free text analysis that gives you control of your text data. Use Caravel to join omni-channel feedback, enrich it, and automate your work.",
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          "evidence": "https://web.archive.org/web/20210122082625/https://www.caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "One platform for instant analysis of customer conversations",
      "subhead": "Caravel is code-free text analysis that gives you control of your text data. Use Caravel to join omni-channel feedback, enrich it, and automate your work.",
      "from": "2021-01-22T08:26:25.000Z",
      "to": "2021-01-22T08:26:25.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210122082625/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-01-22T08:26:25.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-07-25T05:00:56.000Z",
      "variants": [
        {
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          "subhead": "Caravel is code-free AI that transforms unwieldy amounts of customer feedback into clear data and guiding lights.",
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          "evidence": "https://web.archive.org/web/20210725050056/https://www.caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Let the voice of your customers guide your way",
      "subhead": "Caravel is code-free AI that transforms unwieldy amounts of customer feedback into clear data and guiding lights.",
      "from": "2021-07-25T05:00:56.000Z",
      "to": "2021-07-25T05:00:56.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210725050056/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-07-25T05:00:56.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-01-16T21:10:20.000Z",
      "variants": [
        {
          "headline": "Turn customer feedback into your biggest asset",
          "subhead": "Caravel transforms any source of feedback into clear and actionable data to help you make smarter decisions.",
          "observed_at": "2022-01-16T21:10:20.000Z",
          "evidence": "https://web.archive.org/web/20220116211020/https://www.caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Turn customer feedback into your biggest asset",
      "subhead": "Caravel transforms any source of feedback into clear and actionable data to help you make smarter decisions.",
      "from": "2022-01-16T21:10:20.000Z",
      "to": "2022-01-16T21:10:20.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220116211020/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-01-16T21:10:20.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-03-30T13:30:30.000Z",
      "variants": [
        {
          "headline": "Understand your customers, build incredible experiences",
          "subhead": "Caravel’s conversational intelligence gives you insight into what every customer wants.",
          "observed_at": "2023-03-30T13:30:30.000Z",
          "evidence": "https://web.archive.org/web/20230330133030/https://www.caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Understand your customers, build incredible experiences",
      "subhead": "Caravel’s conversational intelligence gives you insight into what every customer wants.",
      "from": "2023-03-30T13:30:30.000Z",
      "to": "2023-03-30T13:30:30.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230330133030/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-03-30T13:30:30.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-10-04T12:48:08.000Z",
      "variants": [
        {
          "headline": "Xoilac TV, bóng đá trực tuyến, xem trực tiếp bóng đá xôi lạc tv",
          "subhead": "Xoilac TV - Trang trực tiếp bóng đá hàng đầu Việt Nam hiện nay, với đầy đủ các giải đấu bóng đá từ trong nước đến quốc tế, cùng với đấy là đội ngũ BLV chuyên.",
          "observed_at": "2023-10-04T12:48:08.000Z",
          "evidence": "https://web.archive.org/web/20231004124808/https://caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Xoilac TV, bóng đá trực tuyến, xem trực tiếp bóng đá xôi lạc tv",
      "subhead": "Xoilac TV - Trang trực tiếp bóng đá hàng đầu Việt Nam hiện nay, với đầy đủ các giải đấu bóng đá từ trong nước đến quốc tế, cùng với đấy là đội ngũ BLV chuyên.",
      "from": "2023-10-04T12:48:08.000Z",
      "to": "2023-10-04T12:48:08.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20231004124808/https://caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-10-04T12:48:08.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-09-08T12:45:08.000Z",
      "variants": [
        {
          "headline": "您的域名已过期|易名科技:域名交易,域名注册,域名查询,域名应用:eName.Net",
          "subhead": null,
          "observed_at": "2025-09-08T12:45:08.000Z",
          "evidence": "https://web.archive.org/web/20250908124508/http://caravelapp.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "您的域名已过期|易名科技:域名交易,域名注册,域名查询,域名应用:eName.Net",
      "subhead": null,
      "from": "2025-09-08T12:45:08.000Z",
      "to": "2025-09-08T12:45:08.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250908124508/http://caravelapp.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-09-08T12:45:08.000Z"
      },
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      "id": "classifier-5988da34719a46c852faf35936bef93dbcf7d735f9a31781576d01711785e242:7d7fc33683cddbfe9b3bf3fc62cbeb61a4689e58e1fe7f39917f5a7fe19869b9:repositioning",
      "before_evidence": "https://web.archive.org/web/20190719120244/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Give your customers an experience they'll love” to “Automate customer obsession”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2019-07-19T12:02:44.000Z",
        "to": "2020-08-05T21:24:16.000Z"
      },
      "evidence": "https://web.archive.org/web/20200805212416/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-7d7fc33683cddbfe9b3bf3fc62cbeb61a4689e58e1fe7f39917f5a7fe19869b9:69ca63f6f02aebf898872446d2ec84919e09a488c26c8bad6a9280646c7123bd:headline:1e10ded24400d478",
      "before_evidence": "https://web.archive.org/web/20200805212416/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Automate customer obsession” to “One platform for instant analysis of customer conversations”.",
      "between": {
        "from": "2020-08-05T21:24:16.000Z",
        "to": "2021-01-22T08:26:25.000Z"
      },
      "evidence": "https://web.archive.org/web/20210122082625/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
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      "topic": null
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      "before_evidence": "https://web.archive.org/web/20210122082625/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “One platform for instant analysis of customer conversations” to “Let the voice of your customers guide your way”.",
      "between": {
        "from": "2021-01-22T08:26:25.000Z",
        "to": "2021-07-25T05:00:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20210725050056/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
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      "before_evidence": "https://web.archive.org/web/20210122082625/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2021-01-22T08:26:25.000Z",
        "to": "2021-07-25T05:00:56.000Z"
      },
      "evidence": "https://web.archive.org/web/20210725050056/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 5,
      "id": "page-168b8843c725f12b1758e36963d0c553b2f29b17de71a867a947ec9094669965:eda7ca6442c1391558ca9f75c5051fbad1feeb9798675319769cde0baa5ca7b7:headline:7d7a79a0339bcf34",
      "before_evidence": "https://web.archive.org/web/20210725050056/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Let the voice of your customers guide your way” to “Turn customer feedback into your biggest asset”.",
      "between": {
        "from": "2021-07-25T05:00:56.000Z",
        "to": "2022-01-16T21:10:20.000Z"
      },
      "evidence": "https://web.archive.org/web/20220116211020/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-168b8843c725f12b1758e36963d0c553b2f29b17de71a867a947ec9094669965:eda7ca6442c1391558ca9f75c5051fbad1feeb9798675319769cde0baa5ca7b7:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20210725050056/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2021-07-25T05:00:56.000Z",
        "to": "2022-01-16T21:10:20.000Z"
      },
      "evidence": "https://web.archive.org/web/20220116211020/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 7,
      "id": "page-eda7ca6442c1391558ca9f75c5051fbad1feeb9798675319769cde0baa5ca7b7:80aeaa7402298b7a9f04ece2f1a166d9ae0711a79139c00e6f6c276a9fbc27d0:headline:c9370677272d80e6",
      "before_evidence": "https://web.archive.org/web/20220116211020/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Turn customer feedback into your biggest asset” to “Understand your customers, build incredible experiences”.",
      "between": {
        "from": "2022-01-16T21:10:20.000Z",
        "to": "2023-03-30T13:30:30.000Z"
      },
      "evidence": "https://web.archive.org/web/20230330133030/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 8,
      "id": "page-eda7ca6442c1391558ca9f75c5051fbad1feeb9798675319769cde0baa5ca7b7:80aeaa7402298b7a9f04ece2f1a166d9ae0711a79139c00e6f6c276a9fbc27d0:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20220116211020/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2022-01-16T21:10:20.000Z",
        "to": "2023-03-30T13:30:30.000Z"
      },
      "evidence": "https://web.archive.org/web/20230330133030/https://www.caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 9,
      "id": "page-80aeaa7402298b7a9f04ece2f1a166d9ae0711a79139c00e6f6c276a9fbc27d0:8a0861e1f0ac8211646da7046eeac4475d19e39a7a7eb9127f1915dc44c789e3:headline:2c39ffcab573c383",
      "before_evidence": "https://web.archive.org/web/20230330133030/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Understand your customers, build incredible experiences” to “Xoilac TV, bóng đá trực tuyến, xem trực tiếp bóng đá xôi lạc tv”.",
      "between": {
        "from": "2023-03-30T13:30:30.000Z",
        "to": "2023-10-04T12:48:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20231004124808/https://caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 10,
      "id": "page-80aeaa7402298b7a9f04ece2f1a166d9ae0711a79139c00e6f6c276a9fbc27d0:8a0861e1f0ac8211646da7046eeac4475d19e39a7a7eb9127f1915dc44c789e3:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20230330133030/https://www.caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2023-03-30T13:30:30.000Z",
        "to": "2023-10-04T12:48:08.000Z"
      },
      "evidence": "https://web.archive.org/web/20231004124808/https://caravelapp.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 11,
      "id": "page-d6427b7d6cef3c2800ba1f5b2ae3c8705727b3fdcf6a118ec6493eccd73914d1:30955244351893b06804362d82a73aa7e783745afa3655b9004cc5ce2fcc29e8:acquired:3638916ef86bf8dc",
      "before_evidence": "https://web.archive.org/web/20250908124508/http://caravelapp.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "acquired",
      "label": "Acquired",
      "summary": "Its homepage now says “Caravel App Has Been Acquired”.",
      "between": {
        "from": "2025-09-08T12:45:08.000Z",
        "to": "2026-11-06T14:31:18.894Z"
      },
      "evidence": "https://1964nickelerrorlist.com/caravelapp.html",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/acquired"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Caravel” company record, https://startuphistory.org/c/caravelapp.com"
}