{
  "company": {
    "name": "CaptureProof",
    "website": "https://captureproof.com/",
    "record": "https://startuphistory.org/c/captureproof.com"
  },
  "status": null,
  "history_since": "2014-04-09T02:13:00.000Z",
  "baseline": {
    "snapshot_id": "25638f0e2f791ebc95d6d53565a33bcca6335ea0218836f373f3585230d4f8e1",
    "observed_at": "2014-04-09T02:13:00.000Z",
    "headline": "Securely share photos & video",
    "description": "Securely share photos & video, safely from doctor to doctor and patient to doctor. Save time with automatic organization of photos and videos.",
    "evidence": "https://web.archive.org/web/20140409021300/https://www.captureproof.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:31:18.894Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2014-04-09T02:13:00.000Z",
      "variants": [
        {
          "headline": "Securely share photos & video",
          "subhead": "Securely share photos & video, safely from doctor to doctor and patient to doctor. Save time with automatic organization of photos and videos.",
          "observed_at": "2014-04-09T02:13:00.000Z",
          "evidence": "https://web.archive.org/web/20140409021300/https://www.captureproof.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Securely share photos & video",
      "subhead": "Securely share photos & video, safely from doctor to doctor and patient to doctor. Save time with automatic organization of photos and videos.",
      "from": "2014-04-09T02:13:00.000Z",
      "to": "2014-04-09T02:13:00.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20140409021300/https://www.captureproof.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2014-04-09T02:13:00.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2016-01-09T21:56:03.000Z",
      "variants": [
        {
          "headline": "CaptureProof: capture, compare, decide - hipaa secure photos, videos, and case based chat.",
          "subhead": "More than a.jpg CaptureProof is HIPAA secure, cutting edge, science-based photo and video management for healthcare providers and patients. Show-and-tell symptoms. See-and-know patient status.",
          "observed_at": "2016-01-09T21:56:03.000Z",
          "evidence": "https://web.archive.org/web/20160109215603/http://captureproof.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "CaptureProof: capture, compare, decide - hipaa secure photos, videos, and case based chat.",
      "subhead": "More than a.jpg CaptureProof is HIPAA secure, cutting edge, science-based photo and video management for healthcare providers and patients. Show-and-tell symptoms. See-and-know patient status.",
      "from": "2016-01-09T21:56:03.000Z",
      "to": "2016-01-09T21:56:03.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20160109215603/http://captureproof.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2016-01-09T21:56:03.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2017-01-11T13:27:36.000Z",
      "variants": [
        {
          "headline": "effectiveness proven by studies",
          "subhead": "More than a.jpg CaptureProof is HIPAA secure, cutting edge, science-based photo and video management for healthcare providers and patients. Show-and-tell symptoms. See-and-know patient status.",
          "observed_at": "2017-01-11T13:27:36.000Z",
          "evidence": "https://web.archive.org/web/20170111132736/http://captureproof.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "effectiveness proven by studies",
      "subhead": "More than a.jpg CaptureProof is HIPAA secure, cutting edge, science-based photo and video management for healthcare providers and patients. Show-and-tell symptoms. See-and-know patient status.",
      "from": "2017-01-11T13:27:36.000Z",
      "to": "2017-01-11T13:27:36.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20170111132736/http://captureproof.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2017-01-11T13:27:36.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2018-07-19T07:45:06.000Z",
      "variants": [
        {
          "headline": "KEEP TRACK OF YOUR HEALTH OVER TIME",
          "subhead": "CAPTUREPROOF is the visual health record for HIPAA compliant photo and video communication between patients and doctors. CAPTUREPROOF is a secure telemedicine app.",
          "observed_at": "2018-07-19T07:45:06.000Z",
          "evidence": "https://web.archive.org/web/20180719074506/http://captureproof.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "KEEP TRACK OF YOUR HEALTH OVER TIME",
      "subhead": "CAPTUREPROOF is the visual health record for HIPAA compliant photo and video communication between patients and doctors. CAPTUREPROOF is a secure telemedicine app.",
      "from": "2018-07-19T07:45:06.000Z",
      "to": "2018-07-19T07:45:06.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20180719074506/http://captureproof.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2018-07-19T07:45:06.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-11-01T14:09:36.000Z",
      "variants": [
        {
          "headline": "compare patient progress",
          "subhead": "CAPTUREPROOF is the visual health record for HIPAA compliant photo and video communication between patients and doctors. CAPTUREPROOF is a secure telemedicine app.",
          "observed_at": "2020-11-01T14:09:36.000Z",
          "evidence": "https://web.archive.org/web/20201101140936/https://captureproof.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "compare patient progress",
      "subhead": "CAPTUREPROOF is the visual health record for HIPAA compliant photo and video communication between patients and doctors. CAPTUREPROOF is a secure telemedicine app.",
      "from": "2020-11-01T14:09:36.000Z",
      "to": "2020-11-01T14:09:36.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20201101140936/https://captureproof.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2020-11-01T14:09:36.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:31:18.894Z",
      "variants": [
        {
          "headline": "Asynchronous Healthcare Record. Track. Treat.",
          "subhead": "CaptureProof is the visual health record for HIPAA compliant photo and video communication between patients and doctors. CaptureProof is a secure telemedicine app.",
          "observed_at": "2022-01-26T05:21:13.000Z",
          "evidence": "https://web.archive.org/web/20220126052113/https://captureproof.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Asynchronous Healthcare Record. Track. Treat.",
          "subhead": "CaptureProof is the visual health record for HIPAA compliant photo and video communication between patients and doctors. A secure telemedicine app.",
          "observed_at": "2023-01-03T16:51:51.000Z",
          "evidence": "https://web.archive.org/web/20230103165151/https://captureproof.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Artificial Intelligence in Healthcare Record. Track. Treat.",
          "subhead": "CaptureProof is the Artificial Intelligence driven visual health record for HIPAA compliant photo and video communication between patients and doctors. A secure asynch telemedicine app or in patient d",
          "observed_at": "2025-01-07T12:04:40.000Z",
          "evidence": "https://web.archive.org/web/20250107120440/https://captureproof.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Artificial Intelligence in Healthcare Record. Track. Treat.",
          "subhead": "CaptureProof is the Artificial Intelligence driven visual health record for HIPAA compliant photo and video communication between patients and doctors. A secure asynch telemedicine app or in patient d",
          "observed_at": "2026-07-24T03:30:32.000Z",
          "evidence": "https://web.archive.org/web/20260724033032/https://captureproof.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Artificial Intelligence in Healthcare Record. Track. Treat.",
          "subhead": "CaptureProof is the Artificial Intelligence driven visual health record for HIPAA compliant photo and video communication between patients and doctors. A secure asynch telemedicine app or in patient d",
          "observed_at": "2026-11-06T14:31:18.894Z",
          "evidence": "https://captureproof.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Artificial Intelligence in Healthcare Record. Track. Treat.",
      "subhead": "CaptureProof is the Artificial Intelligence driven visual health record for HIPAA compliant photo and video communication between patients and doctors. A secure asynch telemedicine app or in patient d",
      "from": "2022-01-26T05:21:13.000Z",
      "to": "2026-11-06T14:31:18.894Z",
      "captures": 5,
      "evidence": "https://captureproof.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2022-01-26T05:21:13.000Z",
          "to": "2026-11-06T14:31:18.894Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-25638f0e2f791ebc95d6d53565a33bcca6335ea0218836f373f3585230d4f8e1:c36ecf3a97936979d6f9aadc5d6c5a4749e5e75a510fd4e1980f52893111452f:compliance:55948c98099e52d0",
      "before_evidence": "https://web.archive.org/web/20140409021300/https://www.captureproof.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2014-04-09T02:13:00.000Z",
        "to": "2016-01-09T21:56:03.000Z"
      },
      "evidence": "https://web.archive.org/web/20160109215603/http://captureproof.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-hipaa"
    },
    {
      "n": 2,
      "id": "page-c36ecf3a97936979d6f9aadc5d6c5a4749e5e75a510fd4e1980f52893111452f:3d40098c873a581dc5e06641326f2c49f026fd3a4315537c52e8d877c7b622ef:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20160109215603/http://captureproof.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2016-01-09T21:56:03.000Z",
        "to": "2017-01-11T13:27:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20170111132736/http://captureproof.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "page-3d40098c873a581dc5e06641326f2c49f026fd3a4315537c52e8d877c7b622ef:4aca5491f8631b14848f8740c1faaff14af541df9caa4d781a327a3fb633b004:headline:2c9085bab533c5c1",
      "before_evidence": "https://web.archive.org/web/20170111132736/http://captureproof.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “effectiveness proven by studies” to “KEEP TRACK OF YOUR HEALTH OVER TIME”.",
      "between": {
        "from": "2017-01-11T13:27:36.000Z",
        "to": "2018-07-19T07:45:06.000Z"
      },
      "evidence": "https://web.archive.org/web/20180719074506/http://captureproof.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "classifier-4aca5491f8631b14848f8740c1faaff14af541df9caa4d781a327a3fb633b004:7ed6a28a28cc3c897b0abb0f3eb17af3793642877787adb7e76994793a698a4d:repositioning",
      "before_evidence": "https://web.archive.org/web/20180719074506/http://captureproof.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “KEEP TRACK OF YOUR HEALTH OVER TIME” to “compare patient progress”.",
      "between": {
        "from": "2018-07-19T07:45:06.000Z",
        "to": "2020-11-01T14:09:36.000Z"
      },
      "evidence": "https://web.archive.org/web/20201101140936/https://captureproof.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 5,
      "id": "page-7ed6a28a28cc3c897b0abb0f3eb17af3793642877787adb7e76994793a698a4d:ee03faf26ceee390bcee427a90fd84254789fb7cdf234e1fe23c759f3e6784c1:headline:f910f3be11919d17",
      "before_evidence": "https://web.archive.org/web/20201101140936/https://captureproof.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “compare patient progress” to “Asynchronous Healthcare Record. Track. Treat.”.",
      "between": {
        "from": "2020-11-01T14:09:36.000Z",
        "to": "2022-01-26T05:21:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20220126052113/https://captureproof.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": {
    "headline": "CaptureProof shifts messaging toward asynchronous healthcare record",
    "summary": "CaptureProof’s website messaging has evolved from general health tracking to emphasizing patient progress and asynchronous healthcare records, while highlighting HIPAA compliance and adding a careers page. The most recent homepage headline stresses tracking and treating through an asynchronous healthcare record.",
    "points": [
      {
        "text": "Between April 2014 and January 2016, CaptureProof’s homepage newly stated HIPAA compliance.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "Between January 2016 and January 2017, CaptureProof added a careers page.",
        "kind": "fact",
        "changes": [
          2
        ]
      },
      {
        "text": "Between January 2017 and November 2020, CaptureProof’s homepage headline changed from “effectiveness proven by studies” to “KEEP TRACK OF YOUR HEALTH OVER TIME” and was later read by a classifier as shifting to “compare patient progress”.",
        "kind": "fact",
        "changes": [
          3,
          4
        ]
      },
      {
        "text": "Between November 2020 and January 2022, CaptureProof changed its homepage headline to “Asynchronous Healthcare Record. Track. Treat.”, which suggests a focus on asynchronous healthcare record management and treatment workflows.",
        "kind": "interpretation",
        "changes": [
          5
        ]
      }
    ],
    "written_at": "2026-11-07T21:09:09.169Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “CaptureProof” company record, https://startuphistory.org/c/captureproof.com"
}