{
  "company": {
    "name": "Boutiq",
    "website": "https://boutiq.co/",
    "record": "https://startuphistory.org/c/boutiq.co"
  },
  "status": null,
  "history_since": "2014-12-16T22:22:40.000Z",
  "baseline": {
    "snapshot_id": "7f3b56a9bda232758ac9dbf29be7ba4f9c5149482a1c13eac6759eb534662334",
    "observed_at": "2021-09-18T17:33:05.000Z",
    "headline": "Boutiq | LUXURY VACATION RENTALS",
    "description": "Boutiq uses proprietary AI / ML algorithms to recommend luxury vacation rental home investments and provide white-glove, industry-best pricing, marketing and operation for these upscale rental homes, ",
    "evidence": "https://web.archive.org/web/20210918173305/https://www.boutiq.co/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:29:37.753Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2024-07-12T23:22:38.000Z",
      "variants": [
        {
          "headline": "Boutiq | LUXURY VACATION RENTALS",
          "subhead": "Boutiq uses proprietary AI / ML algorithms to recommend luxury vacation rental home investments and provide white-glove, industry-best pricing, marketing and operation for these upscale rental homes, ",
          "observed_at": "2021-09-18T17:33:05.000Z",
          "evidence": "https://web.archive.org/web/20210918173305/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | @boutiq | Luxury Vacation Rental Homes",
          "subhead": "Create brilliant, lasting memories with family and friends at Boutiq's luxury vacation rental homes! www.boutiq.co | @boutiq",
          "observed_at": "2022-01-23T00:00:37.000Z",
          "evidence": "https://web.archive.org/web/20220123000037/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | Luxury Vacation Rentals | @boutiq",
          "subhead": "Boutiq's signature 5-star hospitality at luxury vacation rental homes surprises and delights guests and real estate investors alike. BOUTIQ | Luxury Vacation Rentals | @boutiq #AllAreWelcome",
          "observed_at": "2023-01-31T06:08:45.000Z",
          "evidence": "https://web.archive.org/web/20230131060845/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | Luxury Vacation Rentals | @boutiq",
          "subhead": "Boutiq's signature 5-star hospitality at luxury vacation rental homes surprises and delights guests and real estate investors alike. BOUTIQ | Luxury Vacation Rentals | @boutiq #AllAreWelcome",
          "observed_at": "2023-09-28T00:08:50.000Z",
          "evidence": "https://web.archive.org/web/20230928000850/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | Luxury Vacation Rentals | @boutiq",
          "subhead": "Boutiq's signature 5-star hospitality at luxury vacation rental homes surprises and delights guests and real estate investors alike. BOUTIQ | Luxury Vacation Rentals | @boutiq #AllAreWelcome",
          "observed_at": "2024-07-12T23:22:38.000Z",
          "evidence": "https://web.archive.org/web/20240712232238/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "BOUTIQ | Luxury Vacation Rentals | @boutiq",
      "subhead": "Boutiq's signature 5-star hospitality at luxury vacation rental homes surprises and delights guests and real estate investors alike. BOUTIQ | Luxury Vacation Rentals | @boutiq #AllAreWelcome",
      "from": "2021-09-18T17:33:05.000Z",
      "to": "2024-07-12T23:22:38.000Z",
      "captures": 5,
      "evidence": "https://web.archive.org/web/20240712232238/https://www.boutiq.co/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-09-18T17:33:05.000Z",
          "to": "2024-07-12T23:22:38.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:29:37.753Z",
      "variants": [
        {
          "headline": "BOUTIQ | Maximize Short-Term Rental Revenue",
          "subhead": "Industry-leading revenue management services. Boutiq leverages technology + expertise to help property managers and owners make more money. BOUTIQ | Maximize Short-Term Rental Revenue | @boutiq",
          "observed_at": "2025-01-12T19:59:58.000Z",
          "evidence": "https://web.archive.org/web/20250112195958/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | Maximize Short-Term Rental Revenue",
          "subhead": "Industry-leading revenue management services. Boutiq leverages technology + expertise to help property managers and owners make more money. BOUTIQ | Maximize Short-Term Rental Revenue | @boutiq",
          "observed_at": "2026-01-15T10:40:19.000Z",
          "evidence": "https://web.archive.org/web/20260115104019/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | Maximize Short-Term Rental Revenue",
          "subhead": "Industry-leading revenue management services. Boutiq leverages technology + expertise to help property managers and owners make more money. BOUTIQ | Maximize Short-Term Rental Revenue | @boutiq",
          "observed_at": "2026-07-16T04:00:41.000Z",
          "evidence": "https://web.archive.org/web/20260716040041/https://www.boutiq.co/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BOUTIQ | Maximize Short-Term Rental Revenue",
          "subhead": "Industry-leading revenue management services. Boutiq leverages technology + expertise to help property managers and owners make more money. BOUTIQ | Maximize Short-Term Rental Revenue | @boutiq",
          "observed_at": "2026-11-06T14:29:37.753Z",
          "evidence": "https://www.boutiq.co/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "BOUTIQ | Maximize Short-Term Rental Revenue",
      "subhead": "Industry-leading revenue management services. Boutiq leverages technology + expertise to help property managers and owners make more money. BOUTIQ | Maximize Short-Term Rental Revenue | @boutiq",
      "from": "2025-01-12T19:59:58.000Z",
      "to": "2026-11-06T14:29:37.753Z",
      "captures": 4,
      "evidence": "https://www.boutiq.co/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2025-01-12T19:59:58.000Z",
          "to": "2026-11-06T14:29:37.753Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
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      "n": 1,
      "id": "page-7f3b56a9bda232758ac9dbf29be7ba4f9c5149482a1c13eac6759eb534662334:2db6502233c08f3686a9bf8fad36ef8602fa1a90eeda531441c27c4e0d1f5728:investors:d03c7e62ef95ae6d",
      "before_evidence": "https://web.archive.org/web/20210918173305/https://www.boutiq.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "investors",
      "label": "Investors",
      "summary": "Now shows investor logos: @boutiq | Twitter, @boutiq | Instagram, @boutiq | LinkedIn, @boutiq | AngelList and @boutiq | Facebook.",
      "between": {
        "from": "2021-09-18T17:33:05.000Z",
        "to": "2022-01-23T00:00:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20220123000037/https://www.boutiq.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-investor-logos"
    },
    {
      "n": 2,
      "id": "page-2db6502233c08f3686a9bf8fad36ef8602fa1a90eeda531441c27c4e0d1f5728:5f24e19030a058caf91328ea892228be46056a5b04742f7f46fdc56a6dc0ca0d:investors:f8f74ddf7dc0d07d",
      "before_evidence": "https://web.archive.org/web/20220123000037/https://www.boutiq.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "investors",
      "label": "Investors",
      "summary": "Now shows investor logos: TikTok, TripAdvisor, Pinterest, Medium- -2020-1536x1152_edited and Youtube.",
      "between": {
        "from": "2022-01-23T00:00:37.000Z",
        "to": "2023-01-31T06:08:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20230131060845/https://www.boutiq.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-investor-logos"
    },
    {
      "n": 3,
      "id": "page-5f24e19030a058caf91328ea892228be46056a5b04742f7f46fdc56a6dc0ca0d:b74581540902afc2c1dcfdffd9ed3476ac0c8d1a5086a0defa3d71bd9d53d7ab:investors:48bdc1ef8520fd9f",
      "before_evidence": "https://web.archive.org/web/20230131060845/https://www.boutiq.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "investors",
      "label": "Investors",
      "summary": "Now shows investor logos: @boutiq | YouTube, @boutiq | Pinterest, @boutiqOFFICIAL | TikTok, @boutiq | TripAdvisor and @boutiq | Medium.",
      "between": {
        "from": "2023-01-31T06:08:45.000Z",
        "to": "2023-09-28T00:08:50.000Z"
      },
      "evidence": "https://web.archive.org/web/20230928000850/https://www.boutiq.co/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-investor-logos"
    },
    {
      "n": 4,
      "id": "classifier-a08446f25ae6a52becc5c4dc909b58648ed7dfb57c055e788220ad2b9459c683:c9266f2ad110c039cd8727c64b9aee5c3bd3f15ce6aa8529e1cb561948f7c19f:repositioning",
      "before_evidence": "https://web.archive.org/web/20240712232238/https://www.boutiq.co/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “BOUTIQ | Luxury Vacation Rentals | @boutiq” to “BOUTIQ | Maximize Short-Term Rental Revenue”.",
      "between": {
        "from": "2024-07-12T23:22:38.000Z",
        "to": "2025-01-12T19:59:58.000Z"
      },
      "evidence": "https://web.archive.org/web/20250112195958/https://www.boutiq.co/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Boutiq” company record, https://startuphistory.org/c/boutiq.co"
}