{
  "company": {
    "name": "BlastPoint",
    "website": "https://blastpoint.com/",
    "record": "https://startuphistory.org/c/blastpoint.com"
  },
  "status": null,
  "history_since": "2009-12-02T05:46:40.000Z",
  "baseline": {
    "snapshot_id": "ba121f10c657f4d7e8b3c83cebfac91b2497ded5ce12b6ba2a0a9b218d0b15fd",
    "observed_at": "2009-12-02T05:46:40.000Z",
    "headline": "BLASTPOINT.COM",
    "description": null,
    "evidence": "https://web.archive.org/web/20091202054640/http://blastpoint.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T12:02:19.836Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2016-01-09T13:05:44.000Z",
      "variants": [
        {
          "headline": "BLASTPOINT.COM",
          "subhead": null,
          "observed_at": "2009-12-02T05:46:40.000Z",
          "evidence": "https://web.archive.org/web/20091202054640/http://blastpoint.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "BLASTPOINT.COM",
          "subhead": null,
          "observed_at": "2016-01-09T13:05:44.000Z",
          "evidence": "https://web.archive.org/web/20160109130544/http://blastpoint.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "BLASTPOINT.COM",
      "subhead": null,
      "from": "2009-12-02T05:46:40.000Z",
      "to": "2016-01-09T13:05:44.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20160109130544/http://blastpoint.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2009-12-02T05:46:40.000Z",
          "to": "2016-01-09T13:05:44.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-01-26T23:26:45.000Z",
      "variants": [
        {
          "headline": "Superpower your customer intelligence.",
          "subhead": null,
          "observed_at": "2021-07-24T23:24:02.000Z",
          "evidence": "https://web.archive.org/web/20210724232402/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Superpower your customer intelligence.",
          "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
          "observed_at": "2022-01-26T23:26:45.000Z",
          "evidence": "https://web.archive.org/web/20220126232645/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Superpower your customer intelligence.",
      "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
      "from": "2021-07-24T23:24:02.000Z",
      "to": "2022-01-26T23:26:45.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20220126232645/https://blastpoint.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-07-24T23:24:02.000Z",
          "to": "2022-01-26T23:26:45.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-06T03:28:05.000Z",
      "variants": [
        {
          "headline": "Results-Driven & Accessible Customer AI",
          "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
          "observed_at": "2023-01-04T16:10:33.000Z",
          "evidence": "https://web.archive.org/web/20230104161033/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Results-Driven & Accessible Customer AI",
          "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
          "observed_at": "2023-07-12T10:04:54.000Z",
          "evidence": "https://web.archive.org/web/20230712100454/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Results-Driven & Accessible Customer AI",
          "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
          "observed_at": "2024-07-04T07:41:49.000Z",
          "evidence": "https://web.archive.org/web/20240704074149/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Results-Driven & Accessible Customer AI",
          "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
          "observed_at": "2025-01-20T02:21:04.000Z",
          "evidence": "https://web.archive.org/web/20250120022104/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Results-Driven & Accessible Customer AI",
          "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
          "observed_at": "2026-01-06T03:28:05.000Z",
          "evidence": "https://web.archive.org/web/20260106032805/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Results-Driven & Accessible Customer AI",
      "subhead": "Superpower your customer intelligence with BlastPoint's fast, easy-to-use, A.I.-driven insights for business people.",
      "from": "2023-01-04T16:10:33.000Z",
      "to": "2026-01-06T03:28:05.000Z",
      "captures": 5,
      "evidence": "https://web.archive.org/web/20260106032805/https://blastpoint.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2023-01-04T16:10:33.000Z",
          "to": "2026-01-06T03:28:05.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T12:02:19.836Z",
      "variants": [
        {
          "headline": "Customer Intelligence That Drives Impact",
          "subhead": "BlastPoint provides AI solutions for utility and financial services customer growth, so you can unite your data, anticipate customer needs, and deliver results that matter!",
          "observed_at": "2026-07-12T21:49:03.000Z",
          "evidence": "https://web.archive.org/web/20260712214903/https://blastpoint.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Customer Intelligence That Drives Impact",
          "subhead": "BlastPoint provides AI solutions for utility and financial services customer growth, so you can unite your data, anticipate customer needs, and deliver results that matter!",
          "observed_at": "2026-11-05T12:02:19.836Z",
          "evidence": "https://blastpoint.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Customer Intelligence That Drives Impact",
      "subhead": "BlastPoint provides AI solutions for utility and financial services customer growth, so you can unite your data, anticipate customer needs, and deliver results that matter!",
      "from": "2026-07-12T21:49:03.000Z",
      "to": "2026-11-05T12:02:19.836Z",
      "captures": 2,
      "evidence": "https://blastpoint.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-07-12T21:49:03.000Z",
          "to": "2026-11-05T12:02:19.836Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-e2e6e2e22da00e38950f6458d3145103aadf6f61a1558da19d728199127b3c13:2dab2de7d16fb5656a7d2dc7310bc734c304e6f05fc32546149ed8e082a61d62:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20160109130544/http://blastpoint.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2016-01-09T13:05:44.000Z",
        "to": "2021-07-24T23:24:02.000Z"
      },
      "evidence": "https://web.archive.org/web/20210724232402/https://blastpoint.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-9c381014627567231a65c051372f9ca1cf765c8033a0413e253594cb58ed9175:fdbb22bc5332ebddb16df8f03f5a0a58c06f120c13abdca4c82ee2d2aaa8098f:headline:d123fda20bf2f37d",
      "before_evidence": "https://web.archive.org/web/20220126232645/https://blastpoint.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Superpower your customer intelligence.” to “Results-Driven & Accessible Customer AI”.",
      "between": {
        "from": "2022-01-26T23:26:45.000Z",
        "to": "2023-01-04T16:10:33.000Z"
      },
      "evidence": "https://web.archive.org/web/20230104161033/https://blastpoint.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-5c9a0182e54dbcd5365c93063ad87425b7caf5816f71b9a790c839e0e3dd58f3:093ab2fa384a9184380ba366c33afc4610230a1d63aedccb5fc0f146d3a8d1cc:headline:f15d5b2b20705053",
      "before_evidence": "https://web.archive.org/web/20260106032805/https://blastpoint.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Results-Driven & Accessible Customer AI” to “Customer Intelligence That Drives Impact”.",
      "between": {
        "from": "2026-01-06T03:28:05.000Z",
        "to": "2026-07-12T21:49:03.000Z"
      },
      "evidence": "https://web.archive.org/web/20260712214903/https://blastpoint.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": {
    "headline": "BlastPoint refines homepage messaging on customer intelligence and AI",
    "summary": "BlastPoint updated its homepage headlines about customer intelligence and AI and added a careers page. The latest messaging emphasizes customer intelligence that drives impact.",
    "points": [
      {
        "text": "Between January 2016 and July 2021, BlastPoint added a careers page to its website.",
        "kind": "fact",
        "changes": [
          1
        ]
      },
      {
        "text": "Between January 2022 and January 2023, BlastPoint changed its homepage headline from “Superpower your customer intelligence.” to “Results-Driven & Accessible Customer AI”.",
        "kind": "fact",
        "changes": [
          2
        ]
      },
      {
        "text": "Between January 2026 and July 2026, BlastPoint changed its homepage headline from “Results-Driven & Accessible Customer AI” to “Customer Intelligence That Drives Impact”.",
        "kind": "fact",
        "changes": [
          3
        ]
      },
      {
        "text": "The progression of homepage headlines suggests BlastPoint may be refining how it presents its focus on customer intelligence and AI.",
        "kind": "interpretation",
        "changes": [
          2,
          3
        ]
      }
    ],
    "written_at": "2026-11-07T16:04:31.788Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “BlastPoint” company record, https://startuphistory.org/c/blastpoint.com"
}