{
  "company": {
    "name": "Beyonic",
    "website": "https://beyonic.com/",
    "record": "https://startuphistory.org/c/beyonic.com"
  },
  "status": null,
  "history_since": "2008-08-10T00:53:55.000Z",
  "baseline": {
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    "observed_at": "2008-08-10T00:53:55.000Z",
    "headline": "Products & Services - Beyonic",
    "description": "Beyonic - A Leading Systems, Software, e-Payment and Web-services Integration Provider in East Africa.",
    "evidence": "https://web.archive.org/web/20080810005355/http://www.beyonic.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:28:53.951Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2008-08-10T00:53:55.000Z",
      "variants": [
        {
          "headline": "Products & Services - Beyonic",
          "subhead": "Beyonic - A Leading Systems, Software, e-Payment and Web-services Integration Provider in East Africa.",
          "observed_at": "2008-08-10T00:53:55.000Z",
          "evidence": "https://web.archive.org/web/20080810005355/http://www.beyonic.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Products & Services - Beyonic",
      "subhead": "Beyonic - A Leading Systems, Software, e-Payment and Web-services Integration Provider in East Africa.",
      "from": "2008-08-10T00:53:55.000Z",
      "to": "2008-08-10T00:53:55.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20080810005355/http://www.beyonic.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2008-08-10T00:53:55.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2011-02-02T21:01:36.000Z",
      "variants": [
        {
          "headline": "Innovation For Change",
          "subhead": "Convenience-based ICT Systems and Software engineering, Analysis and Architecture",
          "observed_at": "2011-02-02T21:01:36.000Z",
          "evidence": "https://web.archive.org/web/20110202210136/http://beyonic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Innovation For Change",
      "subhead": "Convenience-based ICT Systems and Software engineering, Analysis and Architecture",
      "from": "2011-02-02T21:01:36.000Z",
      "to": "2011-02-02T21:01:36.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20110202210136/http://beyonic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2011-02-02T21:01:36.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2016-07-07T18:30:50.000Z",
      "variants": [
        {
          "headline": "Going mobile tripled Educate!’s impact.",
          "subhead": "Business Beyond Cash",
          "observed_at": "2015-03-23T09:35:10.000Z",
          "evidence": "https://web.archive.org/web/20150323093510/http://beyonic.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Going mobile tripled Educate!’s impact.",
          "subhead": null,
          "observed_at": "2016-07-07T18:30:50.000Z",
          "evidence": "https://web.archive.org/web/20160707183050/http://beyonic.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Going mobile tripled Educate!’s impact.",
      "subhead": null,
      "from": "2015-03-23T09:35:10.000Z",
      "to": "2016-07-07T18:30:50.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20160707183050/http://beyonic.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2015-03-23T09:35:10.000Z",
          "to": "2016-07-07T18:30:50.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2019-08-25T11:43:42.000Z",
      "variants": [
        {
          "headline": "Business Beyond Cash",
          "subhead": "Business Beyond Cash - Tools that make last-mile digital payments easy, freeing you up to focus on making your businesses and communities thrive.",
          "observed_at": "2019-08-25T11:43:42.000Z",
          "evidence": "https://web.archive.org/web/20190825114342/https://beyonic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Business Beyond Cash",
      "subhead": "Business Beyond Cash - Tools that make last-mile digital payments easy, freeing you up to focus on making your businesses and communities thrive.",
      "from": "2019-08-25T11:43:42.000Z",
      "to": "2019-08-25T11:43:42.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190825114342/https://beyonic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-08-25T11:43:42.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2021-07-06T06:01:16.000Z",
      "variants": [
        {
          "headline": "Beyonic: Enterprise digital payment solutions for Africa",
          "subhead": "Business Beyond Cash - Tools that make last-mile digital payments easy, freeing you up to focus on making your businesses and communities thrive.",
          "observed_at": "2021-07-06T06:01:16.000Z",
          "evidence": "https://web.archive.org/web/20210706060116/https://beyonic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Beyonic: Enterprise digital payment solutions for Africa",
      "subhead": "Business Beyond Cash - Tools that make last-mile digital payments easy, freeing you up to focus on making your businesses and communities thrive.",
      "from": "2021-07-06T06:01:16.000Z",
      "to": "2021-07-06T06:01:16.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210706060116/https://beyonic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-07-06T06:01:16.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2024-07-14T00:07:18.000Z",
      "variants": [
        {
          "headline": "Better business payments",
          "subhead": "Beyonic is a secure, digital payment gateway in Uganda for small businesses. Allow customers to pay via a link, QR code, or in person. Pay to mobile money or banks.",
          "observed_at": "2024-07-14T00:07:18.000Z",
          "evidence": "https://web.archive.org/web/20240714000718/https://www.beyonic.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Better business payments",
      "subhead": "Beyonic is a secure, digital payment gateway in Uganda for small businesses. Allow customers to pay via a link, QR code, or in person. Pay to mobile money or banks.",
      "from": "2024-07-14T00:07:18.000Z",
      "to": "2024-07-14T00:07:18.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240714000718/https://www.beyonic.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-07-14T00:07:18.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:28:53.951Z",
      "variants": [
        {
          "headline": "The access you need to scale your business",
          "subhead": "We make payments as easy as making a phone call. Giving africans, the continent and the whole world access to limitless possibilities.",
          "observed_at": "2026-11-06T14:28:53.951Z",
          "evidence": "https://onafriq.com//",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "The access you need to scale your business",
      "subhead": "We make payments as easy as making a phone call. Giving africans, the continent and the whole world access to limitless possibilities.",
      "from": "2026-11-06T14:28:53.951Z",
      "to": "2026-11-06T14:28:53.951Z",
      "captures": 1,
      "evidence": "https://onafriq.com//",
      "evidence_kind": "live_capture",
      "seen": {
        "on": "2026-11-06T14:28:53.951Z"
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-0a54f70a1e0d448f2a56eba72d2353b88141720e6cb86f6fa7d75c58719f96d4:6aeb500e9e18a3c379948e39798c7eb52327ab2f24d46f86e1a3630eec05bd18:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20130517221816/http://beyonic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2013-05-17T22:18:16.000Z",
        "to": "2015-03-23T09:35:10.000Z"
      },
      "evidence": "https://web.archive.org/web/20150323093510/http://beyonic.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-0a54f70a1e0d448f2a56eba72d2353b88141720e6cb86f6fa7d75c58719f96d4:6aeb500e9e18a3c379948e39798c7eb52327ab2f24d46f86e1a3630eec05bd18:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20130517221816/http://beyonic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2013-05-17T22:18:16.000Z",
        "to": "2015-03-23T09:35:10.000Z"
      },
      "evidence": "https://web.archive.org/web/20150323093510/http://beyonic.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 3,
      "id": "page-12876c6f5f037927e5cb636dace1c0caf521b5a9691a39aeb3f74c210ec3d889:ee3a6d29cde09fe84ec83c1623c8b2b8bf6a29d8237a856961157f276ba46364:headline:867e0cab67341721",
      "before_evidence": "https://web.archive.org/web/20160707183050/http://beyonic.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Going mobile tripled Educate!’s impact.” to “Business Beyond Cash”.",
      "between": {
        "from": "2016-07-07T18:30:50.000Z",
        "to": "2019-08-25T11:43:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20190825114342/https://beyonic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-12876c6f5f037927e5cb636dace1c0caf521b5a9691a39aeb3f74c210ec3d889:ee3a6d29cde09fe84ec83c1623c8b2b8bf6a29d8237a856961157f276ba46364:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20160707183050/http://beyonic.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2016-07-07T18:30:50.000Z",
        "to": "2019-08-25T11:43:42.000Z"
      },
      "evidence": "https://web.archive.org/web/20190825114342/https://beyonic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 5,
      "id": "page-18745fd75ece85f0f29fc87817e14aa036a759cbb7cbe8e1b6047601d1c5a0ff:05d1187213268e9eaa87f791ccf66685e0eab224a160b111f26ffa27c36c7617:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20210706060116/https://beyonic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2021-07-06T06:01:16.000Z",
        "to": "2024-07-14T00:07:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20240714000718/https://www.beyonic.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-05d1187213268e9eaa87f791ccf66685e0eab224a160b111f26ffa27c36c7617:9ff1ec83997a24739fc4a593ad3d6c60a1eb3db3928182c0a9d4316160bf002f:headline:eb839be0e501b025",
      "before_evidence": "https://web.archive.org/web/20240714000718/https://www.beyonic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Better business payments” to “The access you need to scale your business”.",
      "between": {
        "from": "2024-07-14T00:07:18.000Z",
        "to": "2026-11-06T14:28:53.951Z"
      },
      "evidence": "https://onafriq.com//",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-05d1187213268e9eaa87f791ccf66685e0eab224a160b111f26ffa27c36c7617:9ff1ec83997a24739fc4a593ad3d6c60a1eb3db3928182c0a9d4316160bf002f:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20240714000718/https://www.beyonic.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2024-07-14T00:07:18.000Z",
        "to": "2026-11-06T14:28:53.951Z"
      },
      "evidence": "https://onafriq.com//",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    }
  ],
  "update": {
    "headline": "Beyonic shifts to demo-led access-focused positioning",
    "summary": "Beyonic now emphasizes access for scaling businesses and uses a demo-led signup flow. Earlier, it provided free signup, public pricing, and a careers page.",
    "points": [
      {
        "text": "Between July 2024 and November 2026, Beyonic changed its homepage headline from “Better business payments” to “The access you need to scale your business”.",
        "kind": "fact",
        "changes": [
          6
        ]
      },
      {
        "text": "Between July 2024 and November 2026, Beyonic dropped its free sign-up and began asking visitors to book a demo.",
        "kind": "fact",
        "changes": [
          7
        ]
      },
      {
        "text": "Between July 2021 and July 2024, Beyonic removed its pricing page link.",
        "kind": "fact",
        "changes": [
          5
        ]
      },
      {
        "text": "Between May 2013 and March 2015, Beyonic added a careers page and a free sign-up or free trial, and between July 2016 and August 2019 it added a pricing page, which together suggest a period of more self-service onboarding with public pricing.",
        "kind": "interpretation",
        "changes": [
          1,
          2,
          4
        ]
      }
    ],
    "written_at": "2026-11-07T21:07:02.212Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Beyonic” company record, https://startuphistory.org/c/beyonic.com"
}