{
  "company": {
    "name": "Betterteem",
    "website": "https://betterteem.com/",
    "record": "https://startuphistory.org/c/betterteem.com"
  },
  "status": null,
  "history_since": "2021-05-18T05:42:20.000Z",
  "baseline": {
    "snapshot_id": "dcf84e0b6900a61f59fb4b323b1cd841e626dfdca3ca7d90e95fbd4e536ba6e3",
    "observed_at": "2021-05-18T05:42:20.000Z",
    "headline": "A local benchmark of employee experience is here",
    "description": "We are launching a new way of measuring the overall engagement of BPO employees in the Philippines here soon.",
    "evidence": "https://web.archive.org/web/20210518054220/https://www.betterteem.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:28:53.951Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2021-05-18T05:42:20.000Z",
      "variants": [
        {
          "headline": "A local benchmark of employee experience is here",
          "subhead": "We are launching a new way of measuring the overall engagement of BPO employees in the Philippines here soon.",
          "observed_at": "2021-05-18T05:42:20.000Z",
          "evidence": "https://web.archive.org/web/20210518054220/https://www.betterteem.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "A local benchmark of employee experience is here",
      "subhead": "We are launching a new way of measuring the overall engagement of BPO employees in the Philippines here soon.",
      "from": "2021-05-18T05:42:20.000Z",
      "to": "2021-05-18T05:42:20.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20210518054220/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2021-05-18T05:42:20.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-03-28T12:13:15.000Z",
      "variants": [
        {
          "headline": "Helping BPO companies improve employee experience, one employee, at a time",
          "subhead": "Learn the true drivers of employee experience in your business process organization with our Philippine BPO specific employee experience solution—a suite of tools to measure and improve employee exper",
          "observed_at": "2021-07-25T04:59:35.000Z",
          "evidence": "https://web.archive.org/web/20210725045935/https://www.betterteem.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Helping Organizations Improve Employee Experience Differently",
          "subhead": "Everything we do is about improving employee experience. From employee sentiments analytics to streamlining rewards and recognition and improving employee mental health—we prioritize what matters to y",
          "observed_at": "2022-01-18T10:43:53.000Z",
          "evidence": "https://web.archive.org/web/20220118104353/https://www.betterteem.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Helping Organizations Improve Employee Experience Intelligently",
          "subhead": "Betterteem is an AI-powered workplace app that predicts employee attrition, delivers well-being support, and strengthens team engagement wherever your teammates are.",
          "observed_at": "2022-08-15T10:12:36.000Z",
          "evidence": "https://web.archive.org/web/20220815101236/https://www.betterteem.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Helping Organizations Improve Employee Experience Intelligently",
          "subhead": "We're transforming HR data to empower both the employee and the employer. With HR and People Managers, we give teammates a space to collaborate and enjoy work-life.",
          "observed_at": "2023-03-28T12:13:15.000Z",
          "evidence": "https://web.archive.org/web/20230328121315/https://www.betterteem.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Helping Organizations Improve Employee Experience Intelligently",
      "subhead": "We're transforming HR data to empower both the employee and the employer. With HR and People Managers, we give teammates a space to collaborate and enjoy work-life.",
      "from": "2021-07-25T04:59:35.000Z",
      "to": "2023-03-28T12:13:15.000Z",
      "captures": 4,
      "evidence": "https://web.archive.org/web/20230328121315/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-07-25T04:59:35.000Z",
          "to": "2023-03-28T12:13:15.000Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-dcf84e0b6900a61f59fb4b323b1cd841e626dfdca3ca7d90e95fbd4e536ba6e3:70dd38dad2a51d708401426ec40e40f9a30d6758665fb1a30c8b34c08525b1e8:headline:6f999ce7c94fed54",
      "before_evidence": "https://web.archive.org/web/20210518054220/https://www.betterteem.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “A local benchmark of employee experience is here” to “Helping BPO companies improve employee experience, one employee, at a time”.",
      "between": {
        "from": "2021-05-18T05:42:20.000Z",
        "to": "2021-07-25T04:59:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20210725045935/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-dcf84e0b6900a61f59fb4b323b1cd841e626dfdca3ca7d90e95fbd4e536ba6e3:70dd38dad2a51d708401426ec40e40f9a30d6758665fb1a30c8b34c08525b1e8:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20210518054220/https://www.betterteem.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2021-05-18T05:42:20.000Z",
        "to": "2021-07-25T04:59:35.000Z"
      },
      "evidence": "https://web.archive.org/web/20210725045935/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 3,
      "id": "page-70dd38dad2a51d708401426ec40e40f9a30d6758665fb1a30c8b34c08525b1e8:aedeb9eb65d680b3dbd278f040ea4f5a5703e1a1e9c8598a7f450c0d3e0da3a4:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20210725045935/https://www.betterteem.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2021-07-25T04:59:35.000Z",
        "to": "2022-01-18T10:43:53.000Z"
      },
      "evidence": "https://web.archive.org/web/20220118104353/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 4,
      "id": "page-70dd38dad2a51d708401426ec40e40f9a30d6758665fb1a30c8b34c08525b1e8:aedeb9eb65d680b3dbd278f040ea4f5a5703e1a1e9c8598a7f450c0d3e0da3a4:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20210725045935/https://www.betterteem.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2021-07-25T04:59:35.000Z",
        "to": "2022-01-18T10:43:53.000Z"
      },
      "evidence": "https://web.archive.org/web/20220118104353/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-808ce8f36288de23390ec6f4d80feb77bb3df0d20ed83bcf2f2a6fd257baf170:740606eba9eca228eb008a927913242a6db3a0f9847524559d8c2fc845cb92f0:compliance:1175eadc31d27881",
      "before_evidence": "https://web.archive.org/web/20240719040112/https://www.betterteem.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states ISO 27001 and SOC 2 compliance on its homepage.",
      "between": {
        "from": "2024-07-19T04:01:12.000Z",
        "to": "2025-01-16T00:38:20.000Z"
      },
      "evidence": "https://web.archive.org/web/20250116003820/https://www.betterteem.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Betterteem” company record, https://startuphistory.org/c/betterteem.com"
}