{
  "company": {
    "name": "Arul Health",
    "website": "https://arulhealth.com/",
    "record": "https://startuphistory.org/c/arulhealth.com"
  },
  "status": null,
  "history_since": "2025-11-10T06:28:32.000Z",
  "baseline": {
    "snapshot_id": "b404c1e8abe2f7ecfb7a9e3b34d0a5f2fa8152a6f37cb701de231db351d22f70",
    "observed_at": "2025-11-10T06:28:32.000Z",
    "headline": "Mental Health For Cancer",
    "description": "Arul Health provides compassionate mental health support for cancer patients, survivors, and caregivers. Our outcome-focused approach helps you find clarity, relief, and direction from the very first ",
    "evidence": "https://web.archive.org/web/20251110062832/https://www.arulhealth.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:25:14.245Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2025-11-10T06:28:32.000Z",
      "variants": [
        {
          "headline": "Mental Health For Cancer",
          "subhead": "Arul Health provides compassionate mental health support for cancer patients, survivors, and caregivers. Our outcome-focused approach helps you find clarity, relief, and direction from the very first ",
          "observed_at": "2025-11-10T06:28:32.000Z",
          "evidence": "https://web.archive.org/web/20251110062832/https://www.arulhealth.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Mental Health For Cancer",
      "subhead": "Arul Health provides compassionate mental health support for cancer patients, survivors, and caregivers. Our outcome-focused approach helps you find clarity, relief, and direction from the very first ",
      "from": "2025-11-10T06:28:32.000Z",
      "to": "2025-11-10T06:28:32.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20251110062832/https://www.arulhealth.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-11-10T06:28:32.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-01-24T15:07:15.000Z",
      "variants": [
        {
          "headline": "Support Tailored For Cancer",
          "subhead": "Arul Health provides compassionate mental health support for cancer patients, survivors, and caregivers. Our outcome-focused approach helps you find clarity, relief, and direction from the very first ",
          "observed_at": "2026-01-24T15:07:15.000Z",
          "evidence": "https://web.archive.org/web/20260124150715/https://www.arulhealth.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Support Tailored For Cancer",
      "subhead": "Arul Health provides compassionate mental health support for cancer patients, survivors, and caregivers. Our outcome-focused approach helps you find clarity, relief, and direction from the very first ",
      "from": "2026-01-24T15:07:15.000Z",
      "to": "2026-01-24T15:07:15.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20260124150715/https://www.arulhealth.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2026-01-24T15:07:15.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:25:14.245Z",
      "variants": [
        {
          "headline": "Your personal assistant for everything health",
          "subhead": "Arul is a care navigator you text. It books appointments, sorts out medical bills, finds financial aid and handles the paperwork, so you and your family don't have to.",
          "observed_at": "2026-10-10T21:59:37.000Z",
          "evidence": "https://web.archive.org/web/20261010215937/https://arulhealth.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Your personal assistant for everything health",
          "subhead": "Arul is a care navigator you text. It books appointments, sorts out medical bills, finds financial aid and handles the paperwork, so you and your family don't have to.",
          "observed_at": "2026-11-06T14:25:14.245Z",
          "evidence": "https://arulhealth.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Your personal assistant for everything health",
      "subhead": "Arul is a care navigator you text. It books appointments, sorts out medical bills, finds financial aid and handles the paperwork, so you and your family don't have to.",
      "from": "2026-10-10T21:59:37.000Z",
      "to": "2026-11-06T14:25:14.245Z",
      "captures": 2,
      "evidence": "https://arulhealth.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-10-10T21:59:37.000Z",
          "to": "2026-11-06T14:25:14.245Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-8f9ac387985f2b00a848799fca59d3d28e6254b7bc425adf3a9ce2820a7dc7ca:bcafad1ffda31c3f81c7e6c5654e29674f224047f0f77f91c11b825424aca5c0:repositioning",
      "before_evidence": "https://web.archive.org/web/20260124150715/https://www.arulhealth.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Support Tailored For Cancer” to “Your personal assistant for everything health”. A classifier read this as a change in its core product and its target customer.",
      "between": {
        "from": "2026-01-24T15:07:15.000Z",
        "to": "2026-10-10T21:59:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20261010215937/https://arulhealth.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-8f9ac387985f2b00a848799fca59d3d28e6254b7bc425adf3a9ce2820a7dc7ca:bcafad1ffda31c3f81c7e6c5654e29674f224047f0f77f91c11b825424aca5c0:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20260124150715/https://www.arulhealth.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2026-01-24T15:07:15.000Z",
        "to": "2026-10-10T21:59:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20261010215937/https://arulhealth.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 3,
      "id": "page-8f9ac387985f2b00a848799fca59d3d28e6254b7bc425adf3a9ce2820a7dc7ca:bcafad1ffda31c3f81c7e6c5654e29674f224047f0f77f91c11b825424aca5c0:compliance:55948c98099e52d0",
      "before_evidence": "https://web.archive.org/web/20260124150715/https://www.arulhealth.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2026-01-24T15:07:15.000Z",
        "to": "2026-10-10T21:59:37.000Z"
      },
      "evidence": "https://web.archive.org/web/20261010215937/https://arulhealth.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-hipaa"
    }
  ],
  "update": null,
  "same_space": [
    {
      "name": "We Are Here",
      "record": "https://startuphistory.org/c/wearehere.com",
      "basis": "ai_judged",
      "category": null,
      "overlap": "direct",
      "why": "Both provide AI-driven cancer care navigation and support for patients and caregivers via health-system and pharma partners."
    },
    {
      "name": "Buoy Health",
      "record": "https://startuphistory.org/c/buoyhealth.com",
      "basis": "ai_judged",
      "category": null,
      "overlap": "partial",
      "why": "Both offer AI-based care navigation tools that guide patients to appropriate care options and support care journeys."
    },
    {
      "name": "Consulto",
      "record": "https://startuphistory.org/c/consulto.ch",
      "basis": "ai_judged",
      "category": null,
      "overlap": "partial",
      "why": "Both use virtual, AI-supported services to coordinate complex care for patients with serious and chronic conditions."
    },
    {
      "name": "Asclepius Health",
      "record": "https://startuphistory.org/c/tryasclepius.com",
      "basis": "ai_judged",
      "category": null,
      "overlap": "partial",
      "why": "Both provide AI assistants that manage patient-care logistics and help coordinate non-clinical aspects of care."
    }
  ],
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Arul Health” company record, https://startuphistory.org/c/arulhealth.com"
}