{
  "company": {
    "name": "AppZen",
    "website": "https://appzen.com/",
    "record": "https://startuphistory.org/c/appzen.com"
  },
  "status": null,
  "history_since": "2025-08-01T10:10:12.000Z",
  "baseline": {
    "snapshot_id": "2d01cb57214fc1b5bae846c69bdd13f36d8c8fe32f6c4bb184da287d9fe14d61",
    "observed_at": "2025-08-01T10:10:12.000Z",
    "headline": "Save time. Reduce spend. Drive growth.",
    "description": "Get AI-powered finance automation with AppZen. Streamline your accounts payable and expense audit workflows and save time on routine tasks.",
    "evidence": "https://web.archive.org/web/20250801101012/https://www.appzen.com/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-05T11:21:00.171Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2026-02-01T11:45:23.000Z",
      "variants": [
        {
          "headline": "Save time. Reduce spend. Drive growth.",
          "subhead": "Get AI-powered finance automation with AppZen. Streamline your accounts payable and expense audit workflows and save time on routine tasks.",
          "observed_at": "2025-08-01T10:10:12.000Z",
          "evidence": "https://web.archive.org/web/20250801101012/https://www.appzen.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Save time. Reduce spend. Drive growth.",
          "subhead": "AppZen uses AI to automate expense audits, accounts payable, and invoice processing. Trusted by 1,500+ enterprises to catch fraud, reduce costs, and eliminate manual work.",
          "observed_at": "2026-02-01T11:45:23.000Z",
          "evidence": "https://web.archive.org/web/20260201114523/https://www.appzen.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Save time. Reduce spend. Drive growth.",
      "subhead": "AppZen uses AI to automate expense audits, accounts payable, and invoice processing. Trusted by 1,500+ enterprises to catch fraud, reduce costs, and eliminate manual work.",
      "from": "2025-08-01T10:10:12.000Z",
      "to": "2026-02-01T11:45:23.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20260201114523/https://www.appzen.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2025-08-01T10:10:12.000Z",
          "to": "2026-02-01T11:45:23.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-05T11:21:00.171Z",
      "variants": [
        {
          "headline": "Agentic AI for AP and Expense Management",
          "subhead": "AppZen builds agentic AI agents for accounts payable and expense management. Purpose-built for finance, trained on $50B+ in enterprise spend, fully auditable.",
          "observed_at": "2026-07-25T17:35:28.000Z",
          "evidence": "https://web.archive.org/web/20260725173528/https://www.appzen.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Agentic AI for Accounts Payable and Expense Management | AppZen",
          "subhead": "AppZen builds AI Agents for accounts payable and expense management. Purpose-built for finance, trained on $50B+ in enterprise spend, fully auditable.",
          "observed_at": "2026-10-13T19:56:46.000Z",
          "evidence": "https://web.archive.org/web/20261013195646/https://www.appzen.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Agentic AI for AP and Expense Management",
          "subhead": "AppZen builds AI Agents for accounts payable and expense management. Purpose-built for finance, trained on $50B+ in enterprise spend, fully auditable.",
          "observed_at": "2026-11-05T11:21:00.171Z",
          "evidence": "https://www.appzen.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Agentic AI for AP and Expense Management",
      "subhead": "AppZen builds AI Agents for accounts payable and expense management. Purpose-built for finance, trained on $50B+ in enterprise spend, fully auditable.",
      "from": "2026-07-25T17:35:28.000Z",
      "to": "2026-11-05T11:21:00.171Z",
      "captures": 3,
      "evidence": "https://www.appzen.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-07-25T17:35:28.000Z",
          "to": "2026-11-05T11:21:00.171Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-2d01cb57214fc1b5bae846c69bdd13f36d8c8fe32f6c4bb184da287d9fe14d61:ea73249d550ce5a0961b2b7149236ab5868410bab9df4c441f5fcb34120ff578:logos:404cb33629d70363",
      "before_evidence": "https://web.archive.org/web/20250801101012/https://www.appzen.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: ai-agents-home-cinema, Booking.com, Tryg, Electrolux, Clariant and Home_Cards_AutoAP.",
      "between": {
        "from": "2025-08-01T10:10:12.000Z",
        "to": "2026-02-01T11:45:23.000Z"
      },
      "evidence": "https://web.archive.org/web/20260201114523/https://www.appzen.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 2,
      "id": "page-ea73249d550ce5a0961b2b7149236ab5868410bab9df4c441f5fcb34120ff578:2ea35fddc1933f5994e7103c4a0ad65eddae274ab2e115065de296c633b0c1f8:headline:ea4dec22a2a32308",
      "before_evidence": "https://web.archive.org/web/20260201114523/https://www.appzen.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Save time. Reduce spend. Drive growth.” to “Agentic AI for AP and Expense Management”.",
      "between": {
        "from": "2026-02-01T11:45:23.000Z",
        "to": "2026-07-25T17:35:28.000Z"
      },
      "evidence": "https://web.archive.org/web/20260725173528/https://www.appzen.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 3,
      "id": "page-2ea35fddc1933f5994e7103c4a0ad65eddae274ab2e115065de296c633b0c1f8:35092409fa1905e6c69acb9e1b913ff43d2513b61647dc6f2718b72aee328ca0:logos:57c2593ccf5b3f30",
      "before_evidence": "https://web.archive.org/web/20260725173528/https://www.appzen.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: G2-Stars, customer, novo-nordisk and Multi-line PO matching.",
      "between": {
        "from": "2026-07-25T17:35:28.000Z",
        "to": "2026-10-13T19:56:46.000Z"
      },
      "evidence": "https://web.archive.org/web/20261013195646/https://www.appzen.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “AppZen” company record, https://startuphistory.org/c/appzen.com"
}