{
  "company": {
    "name": "Ampd",
    "website": "https://ampd.io/",
    "record": "https://startuphistory.org/c/ampd.io"
  },
  "status": null,
  "history_since": "2014-12-16T18:21:14.000Z",
  "baseline": {
    "snapshot_id": "3a9a77cd9343c91f0a448a84ceca90423ae56a1b6ea44c35cdd7302bd330094f",
    "observed_at": "2014-12-16T18:21:14.000Z",
    "headline": null,
    "description": "High-flying Connoisseurs of Invention. Creators of Beautiful and Challenging Objects. A Collaboration of Art and Science.",
    "evidence": "https://web.archive.org/web/20141216182114/http://ampd.io/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:23:19.277Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2020-08-12T05:55:04.000Z",
      "variants": [
        {
          "headline": "The domain name Ampd.io is for sale!",
          "subhead": "The domain name Ampd.io is for sale. Make an offer or buy it now at a set price. DAN.COM keeps you safe.",
          "observed_at": "2019-08-23T00:06:19.000Z",
          "evidence": "https://web.archive.org/web/20190823000619/https://ampd.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "The domain name Ampd.io is for sale!",
          "subhead": "The domain name Ampd.io is for sale. Make an offer or buy it now at a set price.",
          "observed_at": "2020-08-12T05:55:04.000Z",
          "evidence": "https://web.archive.org/web/20200812055504/https://ampd.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The domain name Ampd.io is for sale!",
      "subhead": "The domain name Ampd.io is for sale. Make an offer or buy it now at a set price.",
      "from": "2019-08-23T00:06:19.000Z",
      "to": "2020-08-12T05:55:04.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20200812055504/https://ampd.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2019-08-23T00:06:19.000Z",
          "to": "2020-08-12T05:55:04.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-07-02T10:43:33.000Z",
      "variants": [
        {
          "headline": "Drive new customers from Google to your Amazon store — Get up to $500 in ads credit on us!",
          "subhead": "Ampd is the ad optimization toolkit that amplifies efforts and ad dollars. We offer the best way to launch, manage, and maximize Google Ads to Amazon.",
          "observed_at": "2022-07-02T10:43:33.000Z",
          "evidence": "https://web.archive.org/web/20220702104333/https://www.ampd.io",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Drive new customers from Google to your Amazon store — Get up to $500 in ads credit on us!",
      "subhead": "Ampd is the ad optimization toolkit that amplifies efforts and ad dollars. We offer the best way to launch, manage, and maximize Google Ads to Amazon.",
      "from": "2022-07-02T10:43:33.000Z",
      "to": "2022-07-02T10:43:33.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220702104333/https://www.ampd.io",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-07-02T10:43:33.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-02-09T00:28:59.000Z",
      "variants": [
        {
          "headline": "Turn 3 Billion Daily Google Product Searches Into Sales",
          "subhead": "Ampd is the ad optimization toolkit that amplifies efforts and ad dollars. We provide the best solution to find external traffic to empower Amazon Sellers to scale their business.",
          "observed_at": "2023-02-09T00:28:59.000Z",
          "evidence": "https://web.archive.org/web/20230209002859/https://www.ampd.io",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Turn 3 Billion Daily Google Product Searches Into Sales",
      "subhead": "Ampd is the ad optimization toolkit that amplifies efforts and ad dollars. We provide the best solution to find external traffic to empower Amazon Sellers to scale their business.",
      "from": "2023-02-09T00:28:59.000Z",
      "to": "2023-02-09T00:28:59.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230209002859/https://www.ampd.io",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-02-09T00:28:59.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2024-01-09T07:48:30.000Z",
      "variants": [
        {
          "headline": "The Intelligent Platform for Google Ads To Amazon",
          "subhead": "Ad Technology's new frontier: Find & convert new customers on Google, generating a stream of incremental revenue for Amazon brands and agencies.",
          "observed_at": "2024-01-09T07:48:30.000Z",
          "evidence": "https://web.archive.org/web/20240109074830/https://www.ampd.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "The Intelligent Platform for Google Ads To Amazon",
      "subhead": "Ad Technology's new frontier: Find & convert new customers on Google, generating a stream of incremental revenue for Amazon brands and agencies.",
      "from": "2024-01-09T07:48:30.000Z",
      "to": "2024-01-09T07:48:30.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20240109074830/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2024-01-09T07:48:30.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-01-07T16:20:54.000Z",
      "variants": [
        {
          "headline": "Bring Retail to Your Shoppers",
          "subhead": null,
          "observed_at": "2025-01-07T16:20:54.000Z",
          "evidence": "https://web.archive.org/web/20250107162054/https://www.ampd.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Bring Retail to Your Shoppers",
      "subhead": null,
      "from": "2025-01-07T16:20:54.000Z",
      "to": "2025-01-07T16:20:54.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250107162054/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-01-07T16:20:54.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-20T00:25:31.000Z",
      "variants": [
        {
          "headline": "Seamless paths to purchase. Measurable retail outcomes.",
          "subhead": "Ampd connects offsite ads to retail with agentic AI-powered, closed-loop attribution, turning media spend into measurable commerce growth",
          "observed_at": "2025-07-20T00:25:31.000Z",
          "evidence": "https://web.archive.org/web/20250720002531/https://www.ampd.io/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Seamless paths to purchase. Measurable retail outcomes.",
      "subhead": "Ampd connects offsite ads to retail with agentic AI-powered, closed-loop attribution, turning media spend into measurable commerce growth",
      "from": "2025-07-20T00:25:31.000Z",
      "to": "2025-07-20T00:25:31.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250720002531/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-20T00:25:31.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:23:19.277Z",
      "variants": [
        {
          "headline": "The Agentic Shoppable Media Platform",
          "subhead": "Ampd connects shopper awareness and retail conversion with shortened shopper journeys, retail attribution, and audiences for cross-channel optimization.",
          "observed_at": "2026-09-23T11:55:55.000Z",
          "evidence": "https://web.archive.org/web/20260923115555/https://www.ampd.io/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "The Agentic Shoppable Media Platform",
          "subhead": "Ampd connects shopper awareness and retail conversion with shortened shopper journeys, retail attribution, and audiences for cross-channel optimization.",
          "observed_at": "2026-11-06T14:23:19.277Z",
          "evidence": "https://www.ampd.io/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "The Agentic Shoppable Media Platform",
      "subhead": "Ampd connects shopper awareness and retail conversion with shortened shopper journeys, retail attribution, and audiences for cross-channel optimization.",
      "from": "2026-09-23T11:55:55.000Z",
      "to": "2026-11-06T14:23:19.277Z",
      "captures": 2,
      "evidence": "https://www.ampd.io/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-09-23T11:55:55.000Z",
          "to": "2026-11-06T14:23:19.277Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-72d6eb67c05a2925906f856fe5a20eb5b1e32eb3d4131b35c5b7b5eac9164e39:3e73dee5f9dd42640b2d045b63a01327801a7091d9f331430c16e6fa28d5a937:repositioning",
      "before_evidence": "https://web.archive.org/web/20210729122732/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Your Go-To Platform” to “Drive new customers from Google to your Amazon store — Get up to $500 in ads credit on us!”. A classifier read this as a change in its core product and its target customer.",
      "between": {
        "from": "2021-07-29T12:27:32.000Z",
        "to": "2022-07-02T10:43:33.000Z"
      },
      "evidence": "https://web.archive.org/web/20220702104333/https://www.ampd.io",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-72d6eb67c05a2925906f856fe5a20eb5b1e32eb3d4131b35c5b7b5eac9164e39:3e73dee5f9dd42640b2d045b63a01327801a7091d9f331430c16e6fa28d5a937:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20210729122732/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2021-07-29T12:27:32.000Z",
        "to": "2022-07-02T10:43:33.000Z"
      },
      "evidence": "https://web.archive.org/web/20220702104333/https://www.ampd.io",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 3,
      "id": "page-3e73dee5f9dd42640b2d045b63a01327801a7091d9f331430c16e6fa28d5a937:c783a4ab4eb516c1ca545854304922403d4411e80d4c8a17918f7148e39ebcb7:headline:2bf1144d49c3be57",
      "before_evidence": "https://web.archive.org/web/20220702104333/https://www.ampd.io",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Drive new customers from Google to your Amazon store — Get up to $500 in ads credit on us!” to “Turn 3 Billion Daily Google Product Searches Into Sales”.",
      "between": {
        "from": "2022-07-02T10:43:33.000Z",
        "to": "2023-02-09T00:28:59.000Z"
      },
      "evidence": "https://web.archive.org/web/20230209002859/https://www.ampd.io",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-c783a4ab4eb516c1ca545854304922403d4411e80d4c8a17918f7148e39ebcb7:4a66191b9bcedcf321641e5edfd4c08a09af7c30f2c89764baa01250c5383e2c:headline:e2adea46b1e0f7e0",
      "before_evidence": "https://web.archive.org/web/20230209002859/https://www.ampd.io",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Turn 3 Billion Daily Google Product Searches Into Sales” to “The Intelligent Platform for Google Ads To Amazon”.",
      "between": {
        "from": "2023-02-09T00:28:59.000Z",
        "to": "2024-01-09T07:48:30.000Z"
      },
      "evidence": "https://web.archive.org/web/20240109074830/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "classifier-4a66191b9bcedcf321641e5edfd4c08a09af7c30f2c89764baa01250c5383e2c:4292be1bb8b44f958d5a8e3442e9f5079a195bf788504ce0228f3e670bd1bd15:repositioning",
      "before_evidence": "https://web.archive.org/web/20240109074830/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “The Intelligent Platform for Google Ads To Amazon” to “Bring Retail to Your Shoppers”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2024-01-09T07:48:30.000Z",
        "to": "2025-01-07T16:20:54.000Z"
      },
      "evidence": "https://web.archive.org/web/20250107162054/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 6,
      "id": "page-4a66191b9bcedcf321641e5edfd4c08a09af7c30f2c89764baa01250c5383e2c:4292be1bb8b44f958d5a8e3442e9f5079a195bf788504ce0228f3e670bd1bd15:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20240109074830/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2024-01-09T07:48:30.000Z",
        "to": "2025-01-07T16:20:54.000Z"
      },
      "evidence": "https://web.archive.org/web/20250107162054/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-4292be1bb8b44f958d5a8e3442e9f5079a195bf788504ce0228f3e670bd1bd15:a127ff6c64c83ecfe27b5af449602f86951dad763f616a5e460084b13268ea3a:headline:8bd25bb9aad67eae",
      "before_evidence": "https://web.archive.org/web/20250107162054/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Bring Retail to Your Shoppers” to “Seamless paths to purchase. Measurable retail outcomes.”.",
      "between": {
        "from": "2025-01-07T16:20:54.000Z",
        "to": "2025-07-20T00:25:31.000Z"
      },
      "evidence": "https://web.archive.org/web/20250720002531/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 8,
      "id": "page-a127ff6c64c83ecfe27b5af449602f86951dad763f616a5e460084b13268ea3a:79e33b0731b895c7e052311e7a20068413f7dcc027dc98f1606b6ef9b5332954:headline:a77afd7f8f4145b6",
      "before_evidence": "https://web.archive.org/web/20250720002531/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Seamless paths to purchase. Measurable retail outcomes.” to “The Agentic Shoppable Media Platform”.",
      "between": {
        "from": "2025-07-20T00:25:31.000Z",
        "to": "2026-09-23T11:55:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20260923115555/https://www.ampd.io/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 9,
      "id": "page-79e33b0731b895c7e052311e7a20068413f7dcc027dc98f1606b6ef9b5332954:27b6d8cddeafcfc8945233370eebfdfae99273bb19e08e4b56bcee9ba7cb7e09:customers_added:4e87c5c3e96ae006",
      "before_evidence": "https://web.archive.org/web/20260923115555/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "customers_added",
      "label": "New customers",
      "summary": "Added customer logo to its homepage: Publicis.",
      "between": {
        "from": "2026-09-23T11:55:55.000Z",
        "to": "2026-11-06T14:23:19.277Z"
      },
      "evidence": "https://www.ampd.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-customer-logos"
    },
    {
      "n": 10,
      "id": "page-79e33b0731b895c7e052311e7a20068413f7dcc027dc98f1606b6ef9b5332954:27b6d8cddeafcfc8945233370eebfdfae99273bb19e08e4b56bcee9ba7cb7e09:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20260923115555/https://www.ampd.io/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2026-09-23T11:55:55.000Z",
        "to": "2026-11-06T14:23:19.277Z"
      },
      "evidence": "https://www.ampd.io/",
      "evidence_kind": "live_capture",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Ampd” company record, https://startuphistory.org/c/ampd.io"
}