{
  "company": {
    "name": "Alpha Impact",
    "website": "https://alphaimpact.fi/",
    "record": "https://startuphistory.org/c/alphaimpact.fi"
  },
  "status": null,
  "history_since": "2020-11-01T07:45:37.000Z",
  "baseline": {
    "snapshot_id": "2c74801c7b97bb74eb4a9f870d0fb946168695590ad325d1b5d9a25df6659a7b",
    "observed_at": "2020-11-01T07:45:37.000Z",
    "headline": null,
    "description": "Investment competition platform to connect, share and learn about investment insights and portfolio management. Anyone can play.",
    "evidence": "https://web.archive.org/web/20201101074537/https://alphaimpact.fi/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-04T11:20:01.976Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2024-02-21T08:53:11.000Z",
      "variants": [
        {
          "headline": "Copy a Top Crypto Trader",
          "subhead": "Democratizing Crypto Investing Knowledge",
          "observed_at": "2021-04-11T03:43:11.000Z",
          "evidence": "https://web.archive.org/web/20210411034311/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Copy a Top Crypto Trader",
          "subhead": "Starting with a minimum of $25, copy the top trader of your choice. Social Trading Platform - View leaderboard of top traders backed by real trading history.",
          "observed_at": "2021-07-30T15:57:59.000Z",
          "evidence": "https://web.archive.org/web/20210730155759/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Learn, Earn, Copy a top crypto trader",
          "subhead": "Not Sure How to Trade? Invest without confusion and earn profits just by copy trading. Copy top traders and learn cryptocurrency with our community.",
          "observed_at": "2022-08-10T10:52:05.000Z",
          "evidence": "https://web.archive.org/web/20220810105205/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Learn, Earn, Copy a top crypto trader",
          "subhead": "Alpha Impact was built by experts from traditional finance who have made it their mission to democratize crypto investing for all.",
          "observed_at": "2023-01-17T04:05:04.000Z",
          "evidence": "https://web.archive.org/web/20230117040504/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Learn, Earn, Copy a top crypto trader",
          "subhead": "Alpha Impact was built by experts from traditional finance who have made it their mission to democratize crypto copy trading for all.",
          "observed_at": "2023-07-01T18:55:55.000Z",
          "evidence": "https://web.archive.org/web/20230701185555/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Learn, Earn, Copy a top crypto trader",
          "subhead": "Alpha Impact was built by experts from traditional finance who have made it their mission to democratize crypto copy trading for all.",
          "observed_at": "2024-02-21T08:53:11.000Z",
          "evidence": "https://web.archive.org/web/20240221085311/https://alphaimpact.fi",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Learn, Earn, Copy a top crypto trader",
      "subhead": "Alpha Impact was built by experts from traditional finance who have made it their mission to democratize crypto copy trading for all.",
      "from": "2021-04-11T03:43:11.000Z",
      "to": "2024-02-21T08:53:11.000Z",
      "captures": 6,
      "evidence": "https://web.archive.org/web/20240221085311/https://alphaimpact.fi",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2021-04-11T03:43:11.000Z",
          "to": "2024-02-21T08:53:11.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-01-04T23:12:41.000Z",
      "variants": [
        {
          "headline": "Alpha Impact | Tokenize Trade Signals, Maximize Alpha",
          "subhead": "Discover your trading potential with Alpha Impact. Generate alpha and make impactful decisions through tokenized trade signals.",
          "observed_at": "2025-01-04T23:12:41.000Z",
          "evidence": "https://web.archive.org/web/20250104231241/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Alpha Impact | Tokenize Trade Signals, Maximize Alpha",
      "subhead": "Discover your trading potential with Alpha Impact. Generate alpha and make impactful decisions through tokenized trade signals.",
      "from": "2025-01-04T23:12:41.000Z",
      "to": "2025-01-04T23:12:41.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250104231241/https://alphaimpact.fi/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-01-04T23:12:41.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-04T11:20:01.976Z",
      "variants": [
        {
          "headline": "Smart trading, smarter results.",
          "subhead": null,
          "observed_at": "2025-07-13T14:04:14.000Z",
          "evidence": "https://web.archive.org/web/20250713140414/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Smart trading, smarter results.",
          "subhead": null,
          "observed_at": "2025-08-03T18:56:22.000Z",
          "evidence": "https://web.archive.org/web/20250803185622/https://www.alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Smart trading, smarter results.",
          "subhead": "Discover your trading potential with cross-exchange auto copy trading platform. Generate alpha and make impactful decisions through tokenized trade signals.",
          "observed_at": "2025-10-26T05:05:19.000Z",
          "evidence": "https://web.archive.org/web/20251026050519/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Smart trading, smarter results.",
          "subhead": "Discover your trading potential with cross-exchange auto copy trading platform. Generate alpha and make impactful decisions through tokenized trade signals.",
          "observed_at": "2026-01-03T20:14:43.000Z",
          "evidence": "https://web.archive.org/web/20260103201443/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Smart trading, smarter results.",
          "subhead": "Discover your trading potential with cross-exchange auto copy trading platform. Generate alpha and make impactful decisions through tokenized trade signals.",
          "observed_at": "2026-05-11T14:51:28.000Z",
          "evidence": "https://web.archive.org/web/20260511145128/https://alphaimpact.fi/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Smart trading, smarter results.",
          "subhead": "Discover your trading potential with cross-exchange auto copy trading platform. Generate alpha and make impactful decisions through tokenized trade signals.",
          "observed_at": "2026-11-04T11:20:01.976Z",
          "evidence": "https://alphaimpact.fi/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Smart trading, smarter results.",
      "subhead": "Discover your trading potential with cross-exchange auto copy trading platform. Generate alpha and make impactful decisions through tokenized trade signals.",
      "from": "2025-07-13T14:04:14.000Z",
      "to": "2026-11-04T11:20:01.976Z",
      "captures": 6,
      "evidence": "https://alphaimpact.fi/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2025-07-13T14:04:14.000Z",
          "to": "2026-11-04T11:20:01.976Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "classifier-2c74801c7b97bb74eb4a9f870d0fb946168695590ad325d1b5d9a25df6659a7b:3579c44ab29e53904183f0c78c49abea63cfef6a0ac9fc9ea7467c6470ce4783:repositioning",
      "before_evidence": "https://web.archive.org/web/20201101074537/https://alphaimpact.fi/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Alpha Impact” to “Copy a Top Crypto Trader”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2020-11-01T07:45:37.000Z",
        "to": "2021-04-11T03:43:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20210411034311/https://alphaimpact.fi/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 2,
      "id": "page-3872a99911ad4ea533b73a8c0ca9ab12ecaae014973e0059d2f46df9a8512520:9a25b4547dddfc5a3aaac1d3bc769e925ff4dee40f7ef2ec6771eb00aa701895:traction:cecc92c33c742483",
      "before_evidence": "https://web.archive.org/web/20220810105205/https://alphaimpact.fi/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “10,000 users” on its homepage (was “4000+ Users”).",
      "between": {
        "from": "2022-08-10T10:52:05.000Z",
        "to": "2023-01-17T04:05:04.000Z"
      },
      "evidence": "https://web.archive.org/web/20230117040504/https://alphaimpact.fi/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 3,
      "id": "page-9a25b4547dddfc5a3aaac1d3bc769e925ff4dee40f7ef2ec6771eb00aa701895:a153dd09a654a439168d80f1aeccf703774f6f7058c0cff0678dbfd58ced4c78:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20230117040504/https://alphaimpact.fi/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2023-01-17T04:05:04.000Z",
        "to": "2023-07-01T18:55:55.000Z"
      },
      "evidence": "https://web.archive.org/web/20230701185555/https://alphaimpact.fi/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 4,
      "id": "page-3b32198f9bae2fde423b11d62846837233a9a13a77d11ce0b97eddc98c52771a:5a26c0a00c652deef52d68d9904f3396ca57f941731a7b68450d6be2c7bb3f2f:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20250104231241/https://alphaimpact.fi/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2025-01-04T23:12:41.000Z",
        "to": "2025-07-13T14:04:14.000Z"
      },
      "evidence": "https://web.archive.org/web/20250713140414/https://alphaimpact.fi/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Alpha Impact” company record, https://startuphistory.org/c/alphaimpact.fi"
}