{
  "company": {
    "name": "Algolia",
    "website": "https://algolia.com/",
    "record": "https://startuphistory.org/c/algolia.com"
  },
  "status": null,
  "history_since": "2012-06-24T02:12:19.000Z",
  "baseline": {
    "snapshot_id": "4de45c2cb31ab28ef0bef9bced56fc1a8518f0505e1b663cc5e035bb92547f72",
    "observed_at": "2012-06-24T02:12:19.000Z",
    "headline": "Algolia, mobile search and instant suggest",
    "description": "Algolia provides a library for Android and iOS enabling developers to add approximate search and instant suggest in their mobile applications",
    "evidence": "https://web.archive.org/web/20120624021219/http://www.algolia.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-04T11:15:10.761Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2013-08-13T16:48:12.000Z",
      "variants": [
        {
          "headline": "Algolia, mobile search and instant suggest",
          "subhead": "Algolia provides a library for Android and iOS enabling developers to add approximate search and instant suggest in their mobile applications",
          "observed_at": "2012-06-24T02:12:19.000Z",
          "evidence": "https://web.archive.org/web/20120624021219/http://www.algolia.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Mobile search, done smart",
          "subhead": "Add elegant search to your apps with Algolia’s Platform",
          "observed_at": "2013-08-13T16:48:12.000Z",
          "evidence": "https://web.archive.org/web/20130813164812/http://www.algolia.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Mobile search, done smart",
      "subhead": "Add elegant search to your apps with Algolia’s Platform",
      "from": "2012-06-24T02:12:19.000Z",
      "to": "2013-08-13T16:48:12.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20130813164812/http://www.algolia.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2012-06-24T02:12:19.000Z",
          "to": "2013-08-13T16:48:12.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2016-07-08T22:53:54.000Z",
      "variants": [
        {
          "headline": "Build Realtime Search",
          "subhead": "Algolia's Search API makes it easy to deliver a great search experience in your apps & websites. Algolia Search provides hosted full-text, numerical, faceted and geolocalized search.",
          "observed_at": "2015-01-06T13:46:10.000Z",
          "evidence": "https://web.archive.org/web/20150106134610/http://www.algolia.com:80/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Build Unique Search Experiences Hosted Search API that delivers instant and relevant results from the first keystroke",
          "subhead": "Algolia's Search API makes it easy to deliver a great search experience in your apps & websites. Algolia Search provides hosted full-text, numerical, faceted and geolocalized search.",
          "observed_at": "2016-07-08T22:53:54.000Z",
          "evidence": "https://web.archive.org/web/20160708225354/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Build Unique Search Experiences Hosted Search API that delivers instant and relevant results from the first keystroke",
      "subhead": "Algolia's Search API makes it easy to deliver a great search experience in your apps & websites. Algolia Search provides hosted full-text, numerical, faceted and geolocalized search.",
      "from": "2015-01-06T13:46:10.000Z",
      "to": "2016-07-08T22:53:54.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20160708225354/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
          "from": "2015-01-06T13:46:10.000Z",
          "to": "2016-07-08T22:53:54.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2018-01-02T20:41:31.000Z",
      "variants": [
        {
          "headline": "Algolia | The Most Reliable Platform for Building Search",
          "subhead": "A powerful hosted search engine API, Algolia provides product teams with the resources & tools they need to create fast, relevant search.",
          "observed_at": "2018-01-02T20:41:31.000Z",
          "evidence": "https://web.archive.org/web/20180102204131/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Algolia | The Most Reliable Platform for Building Search",
      "subhead": "A powerful hosted search engine API, Algolia provides product teams with the resources & tools they need to create fast, relevant search.",
      "from": "2018-01-02T20:41:31.000Z",
      "to": "2018-01-02T20:41:31.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20180102204131/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2018-01-02T20:41:31.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2019-01-06T02:50:12.000Z",
      "variants": [
        {
          "headline": "Search technology to power your business",
          "subhead": "Algolia is a powerful search-as-a-service solution, made easy to use with API clients, UI libraries, and pre-built integrations. Algolia powers search for world's top brands in a variety of verticals.",
          "observed_at": "2019-01-06T02:50:12.000Z",
          "evidence": "https://web.archive.org/web/20190106025012/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Search technology to power your business",
      "subhead": "Algolia is a powerful search-as-a-service solution, made easy to use with API clients, UI libraries, and pre-built integrations. Algolia powers search for world's top brands in a variety of verticals.",
      "from": "2019-01-06T02:50:12.000Z",
      "to": "2019-01-06T02:50:12.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20190106025012/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2019-01-06T02:50:12.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2020-07-01T16:44:45.000Z",
      "variants": [
        {
          "headline": "Make every search |",
          "subhead": "Algolia helps businesses across industries quickly create relevant, scalable, and lightning fast Search and Discovery experiences.",
          "observed_at": "2020-07-01T16:44:45.000Z",
          "evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Make every search |",
      "subhead": "Algolia helps businesses across industries quickly create relevant, scalable, and lightning fast Search and Discovery experiences.",
      "from": "2020-07-01T16:44:45.000Z",
      "to": "2020-07-01T16:44:45.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2020-07-01T16:44:45.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2022-01-01T00:36:27.000Z",
      "variants": [
        {
          "headline": "Flexible Search & Discovery Hosted APIs",
          "subhead": "Create AI-powered search & discovery across websites & apps.",
          "observed_at": "2022-01-01T00:36:27.000Z",
          "evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Flexible Search & Discovery Hosted APIs",
      "subhead": "Create AI-powered search & discovery across websites & apps.",
      "from": "2022-01-01T00:36:27.000Z",
      "to": "2022-01-01T00:36:27.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2022-01-01T00:36:27.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2023-07-01T22:45:12.000Z",
      "variants": [
        {
          "headline": "Powering Discovery for your world",
          "subhead": "Create AI-powered search & discovery across websites & apps.",
          "observed_at": "2023-07-01T22:45:12.000Z",
          "evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Powering Discovery for your world",
      "subhead": "Create AI-powered search & discovery across websites & apps.",
      "from": "2023-07-01T22:45:12.000Z",
      "to": "2023-07-01T22:45:12.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2023-07-01T22:45:12.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-01-01T03:22:13.000Z",
      "variants": [
        {
          "headline": "Show users what they need",
          "subhead": "Enterprises and developers use Algolia’s AI search infrastructure to understand users and show them what they’re looking for.",
          "observed_at": "2025-01-01T03:22:13.000Z",
          "evidence": "https://web.archive.org/web/20250101032213/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Show users what they need",
      "subhead": "Enterprises and developers use Algolia’s AI search infrastructure to understand users and show them what they’re looking for.",
      "from": "2025-01-01T03:22:13.000Z",
      "to": "2025-01-01T03:22:13.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250101032213/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-01-01T03:22:13.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-04T11:15:10.761Z",
      "variants": [
        {
          "headline": "Agentic. Generative. Search",
          "subhead": "18,000+ organizations trust Algolia to build intuitive, adaptive, high-performing experiences with a unified AI search & retrieval platform spanning agentic, generative, and search.",
          "observed_at": "2026-08-03T17:10:31.000Z",
          "evidence": "https://web.archive.org/web/20260803171031/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Agentic. Generative. Search",
          "subhead": "18,000+ organizations trust Algolia to build intuitive, adaptive, high-performing experiences with a unified AI search & retrieval platform spanning agentic, generative, and search.",
          "observed_at": "2026-11-03T10:41:43.000Z",
          "evidence": "https://web.archive.org/web/20261103104143/https://www.algolia.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Agentic. Generative. Search",
          "subhead": "18,000+ organizations trust Algolia to build intuitive, adaptive, high-performing experiences with a unified AI search & retrieval platform spanning agentic, generative, and search.",
          "observed_at": "2026-11-04T11:15:10.761Z",
          "evidence": "https://www.algolia.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "Agentic. Generative. Search",
      "subhead": "18,000+ organizations trust Algolia to build intuitive, adaptive, high-performing experiences with a unified AI search & retrieval platform spanning agentic, generative, and search.",
      "from": "2026-08-03T17:10:31.000Z",
      "to": "2026-11-04T11:15:10.761Z",
      "captures": 3,
      "evidence": "https://www.algolia.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-08-03T17:10:31.000Z",
          "to": "2026-11-04T11:15:10.761Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-4de45c2cb31ab28ef0bef9bced56fc1a8518f0505e1b663cc5e035bb92547f72:f6e9a6ecd9c38fbd3cd99c92f60b86dfbbc1fc420ffed477a1f0bbc1295fcac8:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20120624021219/http://www.algolia.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2012-06-24T02:12:19.000Z",
        "to": "2013-08-13T16:48:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20130813164812/http://www.algolia.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 2,
      "id": "page-4de45c2cb31ab28ef0bef9bced56fc1a8518f0505e1b663cc5e035bb92547f72:f6e9a6ecd9c38fbd3cd99c92f60b86dfbbc1fc420ffed477a1f0bbc1295fcac8:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20120624021219/http://www.algolia.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2012-06-24T02:12:19.000Z",
        "to": "2013-08-13T16:48:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20130813164812/http://www.algolia.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 3,
      "id": "page-4de45c2cb31ab28ef0bef9bced56fc1a8518f0505e1b663cc5e035bb92547f72:f6e9a6ecd9c38fbd3cd99c92f60b86dfbbc1fc420ffed477a1f0bbc1295fcac8:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20120624021219/http://www.algolia.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2012-06-24T02:12:19.000Z",
        "to": "2013-08-13T16:48:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20130813164812/http://www.algolia.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 4,
      "id": "page-f6e9a6ecd9c38fbd3cd99c92f60b86dfbbc1fc420ffed477a1f0bbc1295fcac8:81de5f50de9551c4b26b4069fbb66881d5dffe231a74d4d664819ce640bade1d:headline:ee3e44e31cbb27f9",
      "before_evidence": "https://web.archive.org/web/20130813164812/http://www.algolia.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Mobile search, done smart” to “Build Realtime Search”.",
      "between": {
        "from": "2013-08-13T16:48:12.000Z",
        "to": "2015-01-06T13:46:10.000Z"
      },
      "evidence": "https://web.archive.org/web/20150106134610/http://www.algolia.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 5,
      "id": "page-81de5f50de9551c4b26b4069fbb66881d5dffe231a74d4d664819ce640bade1d:53a1ffe1d9c1f5b88ff13ba45197c752a4220c2bf0e329b9133fd78d0cce6ec2:headline:cc79142f1346f190",
      "before_evidence": "https://web.archive.org/web/20150106134610/http://www.algolia.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Build Realtime Search” to “Build Unique Search Experiences Hosted Search API that delivers instant and relevant results from the first keystroke”.",
      "between": {
        "from": "2015-01-06T13:46:10.000Z",
        "to": "2016-07-08T22:53:54.000Z"
      },
      "evidence": "https://web.archive.org/web/20160708225354/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 6,
      "id": "page-3047b632da79a6c7437397464979f6eae3b252e782072425f930034259d99f99:ea69579a1b77e29b891067dc92a9cebc52b82299790e746b8a90b64d89df1e00:headline:7eb1762b58f4880f",
      "before_evidence": "https://web.archive.org/web/20190106025012/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Search technology to power your business” to “Make every search |”.",
      "between": {
        "from": "2019-01-06T02:50:12.000Z",
        "to": "2020-07-01T16:44:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-3047b632da79a6c7437397464979f6eae3b252e782072425f930034259d99f99:ea69579a1b77e29b891067dc92a9cebc52b82299790e746b8a90b64d89df1e00:traction:77182fab03a65993",
      "before_evidence": "https://web.archive.org/web/20190106025012/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “9,000+ customers” on its homepage (was “5,000 customers”).",
      "between": {
        "from": "2019-01-06T02:50:12.000Z",
        "to": "2020-07-01T16:44:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 8,
      "id": "page-3047b632da79a6c7437397464979f6eae3b252e782072425f930034259d99f99:ea69579a1b77e29b891067dc92a9cebc52b82299790e746b8a90b64d89df1e00:logos:d2c1bcce39b117d0",
      "before_evidence": "https://web.archive.org/web/20190106025012/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Analytics, Rules, A/B Testing, InstantSearch, Weight Watcher, Intuit, Bringmeister, Amplitude and 3 more.",
      "between": {
        "from": "2019-01-06T02:50:12.000Z",
        "to": "2020-07-01T16:44:45.000Z"
      },
      "evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 9,
      "id": "page-ea69579a1b77e29b891067dc92a9cebc52b82299790e746b8a90b64d89df1e00:218b4cde0eb9a2a7c59fbd98e9c250935a987c2fa821a2e1c5f7933d3c61c13f:headline:5cb224766196198c",
      "before_evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Make every search |” to “Flexible Search & Discovery Hosted APIs”.",
      "between": {
        "from": "2020-07-01T16:44:45.000Z",
        "to": "2022-01-01T00:36:27.000Z"
      },
      "evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 10,
      "id": "page-ea69579a1b77e29b891067dc92a9cebc52b82299790e746b8a90b64d89df1e00:218b4cde0eb9a2a7c59fbd98e9c250935a987c2fa821a2e1c5f7933d3c61c13f:traction:919ba73cdd368870",
      "before_evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "traction",
      "label": "Traction",
      "summary": "Now claims “10K+ customers” on its homepage (was “9,000+ customers”).",
      "between": {
        "from": "2020-07-01T16:44:45.000Z",
        "to": "2022-01-01T00:36:27.000Z"
      },
      "evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/grew-traction-claims"
    },
    {
      "n": 11,
      "id": "page-ea69579a1b77e29b891067dc92a9cebc52b82299790e746b8a90b64d89df1e00:218b4cde0eb9a2a7c59fbd98e9c250935a987c2fa821a2e1c5f7933d3c61c13f:logos:1aa95b08d8a99993",
      "before_evidence": "https://web.archive.org/web/20200701164445/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: Atlassian, Dunelm, Staples, Under Armour and Documentation.",
      "between": {
        "from": "2020-07-01T16:44:45.000Z",
        "to": "2022-01-01T00:36:27.000Z"
      },
      "evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 12,
      "id": "page-218b4cde0eb9a2a7c59fbd98e9c250935a987c2fa821a2e1c5f7933d3c61c13f:1094718987fbd23b6da077e87c041476c8f0dbe8c4573e252b2c3ac849fc98b3:headline:9a25c6848c06ea9e",
      "before_evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Flexible Search & Discovery Hosted APIs” to “Powering Discovery for your world”.",
      "between": {
        "from": "2022-01-01T00:36:27.000Z",
        "to": "2023-07-01T22:45:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 13,
      "id": "page-218b4cde0eb9a2a7c59fbd98e9c250935a987c2fa821a2e1c5f7933d3c61c13f:1094718987fbd23b6da077e87c041476c8f0dbe8c4573e252b2c3ac849fc98b3:compliance:1175eadc31d27881",
      "before_evidence": "https://web.archive.org/web/20220101003627/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states ISO 27001 and SOC 2 compliance on its homepage.",
      "between": {
        "from": "2022-01-01T00:36:27.000Z",
        "to": "2023-07-01T22:45:12.000Z"
      },
      "evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 14,
      "id": "page-1094718987fbd23b6da077e87c041476c8f0dbe8c4573e252b2c3ac849fc98b3:77725bb944ce0ceb0bff471cef3d68ef012fc3fb60a2ef163a0714ab3e5d741c:headline:6e6155813ee3a966",
      "before_evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Powering Discovery for your world” to “Show users what they need”.",
      "between": {
        "from": "2023-07-01T22:45:12.000Z",
        "to": "2025-01-01T03:22:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20250101032213/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 15,
      "id": "page-1094718987fbd23b6da077e87c041476c8f0dbe8c4573e252b2c3ac849fc98b3:77725bb944ce0ceb0bff471cef3d68ef012fc3fb60a2ef163a0714ab3e5d741c:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2023-07-01T22:45:12.000Z",
        "to": "2025-01-01T03:22:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20250101032213/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 16,
      "id": "page-1094718987fbd23b6da077e87c041476c8f0dbe8c4573e252b2c3ac849fc98b3:77725bb944ce0ceb0bff471cef3d68ef012fc3fb60a2ef163a0714ab3e5d741c:compliance:55948c98099e52d0",
      "before_evidence": "https://web.archive.org/web/20230701224512/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states HIPAA compliance on its homepage.",
      "between": {
        "from": "2023-07-01T22:45:12.000Z",
        "to": "2025-01-01T03:22:13.000Z"
      },
      "evidence": "https://web.archive.org/web/20250101032213/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-hipaa"
    },
    {
      "n": 17,
      "id": "page-77725bb944ce0ceb0bff471cef3d68ef012fc3fb60a2ef163a0714ab3e5d741c:fb9fe71238b74726846ac7ff17de01d321571d96d05cdf97c7a869b74e7074e9:headline:380248a5495a9bdb",
      "before_evidence": "https://web.archive.org/web/20250101032213/https://www.algolia.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “Show users what they need” to “Agentic. Generative. Search”.",
      "between": {
        "from": "2025-01-01T03:22:13.000Z",
        "to": "2026-08-03T17:10:31.000Z"
      },
      "evidence": "https://web.archive.org/web/20260803171031/https://www.algolia.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": {
    "headline": "Algolia homepage now highlights “Agentic. Generative. Search”",
    "summary": "Algolia now leads with an “Agentic. Generative. Search” homepage headline and asks visitors to book a demo instead of offering free sign-up. The company also highlights HIPAA alongside ISO 27001 and SOC 2 compliance and reports serving “10K+ customers”.",
    "points": [
      {
        "text": "Between January 2025 and August 2026, Algolia changed its homepage headline from “Show users what they need” to “Agentic. Generative. Search”.",
        "kind": "fact",
        "changes": [
          17
        ]
      },
      {
        "text": "Between July 2023 and January 2025, Algolia shifted its go-to-market by dropping free sign-up and asking visitors to book a demo instead.",
        "kind": "fact",
        "changes": [
          15
        ]
      },
      {
        "text": "Between July 2023 and January 2025, Algolia began stating HIPAA compliance on its homepage, in addition to ISO 27001 and SOC 2, which it added between January 2022 and July 2023.",
        "kind": "fact",
        "changes": [
          13,
          16
        ]
      },
      {
        "text": "Between July 2020 and January 2022, Algolia reported “10K+ customers” on its homepage, up from a previous claim of “9,000+ customers” between January 2019 and July 2020.",
        "kind": "fact",
        "changes": [
          7,
          10
        ]
      }
    ],
    "written_at": "2026-11-07T21:12:20.106Z",
    "basis": "ai_analysis",
    "model": "gpt-5.1-2025-11-13"
  },
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Algolia” company record, https://startuphistory.org/c/algolia.com"
}