{
  "company": {
    "name": "Alexsei",
    "website": "https://alexi.com/",
    "record": "https://startuphistory.org/c/alexi.com"
  },
  "status": null,
  "history_since": "2013-01-07T00:47:11.000Z",
  "baseline": {
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    "headline": "alexi.com: The Leading Alexi Site on the Net",
    "description": null,
    "evidence": "https://web.archive.org/web/20130107004711/http://alexi.com:80/",
    "evidence_kind": "internet_archive",
    "facts": null,
    "basis": "first_observation",
    "is_change": false
  },
  "live_captures": 1,
  "last_checked": "2026-11-06T14:19:16.470Z",
  "live_status": null,
  "messaging": [
    {
      "quote_observed_at": "2013-01-07T00:47:11.000Z",
      "variants": [
        {
          "headline": "alexi.com: The Leading Alexi Site on the Net",
          "subhead": null,
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          "evidence": "https://web.archive.org/web/20130107004711/http://alexi.com:80/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "alexi.com: The Leading Alexi Site on the Net",
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      "to": "2013-01-07T00:47:11.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20130107004711/http://alexi.com:80/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2013-01-07T00:47:11.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2024-01-23T17:56:46.000Z",
      "variants": [
        {
          "headline": "Know the Law with Confidence.",
          "subhead": "Alexi supports legal teams with high-quality research memos powered by artificial intelligence. Get the answer to any legal question simply and effortlessly.",
          "observed_at": "2023-06-16T01:38:11.000Z",
          "evidence": "https://web.archive.org/web/20230616013811/https://www.alexi.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "Know the Law with Confidence.",
          "subhead": "Alexi supports legal teams with high-quality research memos powered by artificial intelligence. Get the answer to any legal question simply and effortlessly.",
          "observed_at": "2024-01-23T17:56:46.000Z",
          "evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "Know the Law with Confidence.",
      "subhead": "Alexi supports legal teams with high-quality research memos powered by artificial intelligence. Get the answer to any legal question simply and effortlessly.",
      "from": "2023-06-16T01:38:11.000Z",
      "to": "2024-01-23T17:56:46.000Z",
      "captures": 2,
      "evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "between": {
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          "to": "2024-01-23T17:56:46.000Z"
        }
      },
      "current": false
    },
    {
      "quote_observed_at": "2025-07-08T14:23:18.000Z",
      "variants": [
        {
          "headline": "We help law firms build AI assets that set them apart.",
          "subhead": "Securely built on your knowledge, deployed across your firm, and refined to deliver a lasting competitive advantage.",
          "observed_at": "2025-07-08T14:23:18.000Z",
          "evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
          "evidence_kind": "internet_archive"
        }
      ],
      "headline": "We help law firms build AI assets that set them apart.",
      "subhead": "Securely built on your knowledge, deployed across your firm, and refined to deliver a lasting competitive advantage.",
      "from": "2025-07-08T14:23:18.000Z",
      "to": "2025-07-08T14:23:18.000Z",
      "captures": 1,
      "evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "seen": {
        "on": "2025-07-08T14:23:18.000Z"
      },
      "current": false
    },
    {
      "quote_observed_at": "2026-11-06T14:19:16.470Z",
      "variants": [
        {
          "headline": "AI that raises the bar on every matter.",
          "subhead": "Alexi is an AI platform purpose-built for law firms. It unifies your knowledge, workflows, and expertise into a secure, continuously learning environment that strengthens performance across every prac",
          "observed_at": "2026-07-13T12:27:21.000Z",
          "evidence": "https://web.archive.org/web/20260713122721/https://www.alexi.com/",
          "evidence_kind": "internet_archive"
        },
        {
          "headline": "AI that raises the bar on every matter.",
          "subhead": "Alexi is an AI platform purpose-built for law firms. It unifies your knowledge, workflows, and expertise into a secure, continuously learning environment that strengthens performance across every prac",
          "observed_at": "2026-11-06T14:19:16.470Z",
          "evidence": "https://www.alexi.com/",
          "evidence_kind": "live_capture"
        }
      ],
      "headline": "AI that raises the bar on every matter.",
      "subhead": "Alexi is an AI platform purpose-built for law firms. It unifies your knowledge, workflows, and expertise into a secure, continuously learning environment that strengthens performance across every prac",
      "from": "2026-07-13T12:27:21.000Z",
      "to": "2026-11-06T14:19:16.470Z",
      "captures": 2,
      "evidence": "https://www.alexi.com/",
      "evidence_kind": "live_capture",
      "seen": {
        "between": {
          "from": "2026-07-13T12:27:21.000Z",
          "to": "2026-11-06T14:19:16.470Z"
        }
      },
      "current": true
    }
  ],
  "changes": [
    {
      "n": 1,
      "id": "page-dc6cdeb815617c52228b5b799b340effa1ed7c975754f44c773bbfdcf27667d2:b78940a4a44c1cc7077a00353bcaceeaf1671ed1bad34a1a9ea4680c7fbafed8:gtm:74f755ba679ab708",
      "before_evidence": "https://web.archive.org/web/20130107004711/http://alexi.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Added a free sign-up or free trial.",
      "between": {
        "from": "2013-01-07T00:47:11.000Z",
        "to": "2023-06-16T01:38:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20230616013811/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-free-trial"
    },
    {
      "n": 2,
      "id": "page-dc6cdeb815617c52228b5b799b340effa1ed7c975754f44c773bbfdcf27667d2:b78940a4a44c1cc7077a00353bcaceeaf1671ed1bad34a1a9ea4680c7fbafed8:pricing:ef162f2c55d8c41b",
      "before_evidence": "https://web.archive.org/web/20130107004711/http://alexi.com:80/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Added a pricing page.",
      "between": {
        "from": "2013-01-07T00:47:11.000Z",
        "to": "2023-06-16T01:38:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20230616013811/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-pricing-page"
    },
    {
      "n": 3,
      "id": "page-b78940a4a44c1cc7077a00353bcaceeaf1671ed1bad34a1a9ea4680c7fbafed8:590230da261707be936a4af793ac180a3e0f22cf3e4d14c6d8897123f15b406a:hiring:20dd4c09cc4ab0aa",
      "before_evidence": "https://web.archive.org/web/20230616013811/https://www.alexi.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
      "between": {
        "from": "2023-06-16T01:38:11.000Z",
        "to": "2024-01-23T17:56:46.000Z"
      },
      "evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
      "n": 4,
      "id": "classifier-590230da261707be936a4af793ac180a3e0f22cf3e4d14c6d8897123f15b406a:2754c7a5810f052bc5a55a5967ee70938c43204838802ea9e4d55cb9585785e7:repositioning",
      "before_evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Know the Law with Confidence.” to “We help law firms build AI assets that set them apart.”. A classifier read this as a change in its core product.",
      "between": {
        "from": "2024-01-23T17:56:46.000Z",
        "to": "2025-07-08T14:23:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 5,
      "id": "page-590230da261707be936a4af793ac180a3e0f22cf3e4d14c6d8897123f15b406a:2754c7a5810f052bc5a55a5967ee70938c43204838802ea9e4d55cb9585785e7:gtm:38f0fe27a40f24c1",
      "before_evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "gtm",
      "label": "Go-to-market",
      "summary": "Dropped its free sign-up; visitors are now asked to book a demo.",
      "between": {
        "from": "2024-01-23T17:56:46.000Z",
        "to": "2025-07-08T14:23:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/switched-to-sales-led"
    },
    {
      "n": 6,
      "id": "page-590230da261707be936a4af793ac180a3e0f22cf3e4d14c6d8897123f15b406a:2754c7a5810f052bc5a55a5967ee70938c43204838802ea9e4d55cb9585785e7:pricing:d70781f7ab6fe2b9",
      "before_evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
        "from": "2024-01-23T17:56:46.000Z",
        "to": "2025-07-08T14:23:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 7,
      "id": "page-590230da261707be936a4af793ac180a3e0f22cf3e4d14c6d8897123f15b406a:2754c7a5810f052bc5a55a5967ee70938c43204838802ea9e4d55cb9585785e7:compliance:28c8f13d81f29562",
      "before_evidence": "https://web.archive.org/web/20240123175646/https://www.alexi.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
        "from": "2024-01-23T17:56:46.000Z",
        "to": "2025-07-08T14:23:18.000Z"
      },
      "evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-soc-2"
    },
    {
      "n": 8,
      "id": "page-2754c7a5810f052bc5a55a5967ee70938c43204838802ea9e4d55cb9585785e7:c5b68db9979a22ca03761b2bf0e2521fd58c8142dd0712ad359509a3cd37e35e:headline:fe9ec6fb7ccf507d",
      "before_evidence": "https://web.archive.org/web/20250708142318/https://www.alexi.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "headline",
      "label": "Headline",
      "summary": "Changed its homepage headline from “We help law firms build AI assets that set them apart.” to “AI that raises the bar on every matter.”.",
      "between": {
        "from": "2025-07-08T14:23:18.000Z",
        "to": "2026-07-13T12:27:21.000Z"
      },
      "evidence": "https://web.archive.org/web/20260713122721/https://www.alexi.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Alexsei” company record, https://startuphistory.org/c/alexi.com"
}