{
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    "website": "https://agrocenta.com/",
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  "baseline": {
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    "description": "Empowering and supporting smallholder farmers through technology",
    "evidence": "https://web.archive.org/web/20160521031356/http://www.agrocenta.com:80/",
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          "headline": "AgroCenta: Empowering and supporting smallholder farmers through innovative technology",
          "subhead": "AgroCenta is an online platform that connects the smallholder farmer in the staple food (rice, maize, millet and soybean) value chain to a wider online market to trade, access truck delivery services ",
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      "subhead": "AgroCenta is an online platform that connects the smallholder farmer in the staple food (rice, maize, millet and soybean) value chain to a wider online market to trade, access truck delivery services ",
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          "subhead": "AgroCenta is an online platform that connects the smallholder farmer in the staple food (rice, maize, millet and soybean) value chain to a wider online market to trade",
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        {
          "headline": "AgroCenta: Digital food distribution platform creating shared value for businesses and smallholder farmers",
          "subhead": "AgroCenta is an online platform that connects the smallholder farmer in the staple food (rice, maize, millet and soybean) value chain to a wider online market to trade",
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        },
        {
          "headline": "AgroCenta: Digital food distribution platform creating shared value for businesses and smallholder farmers",
          "subhead": "AgroCenta is an online platform that connects the smallholder farmer in the staple food (rice, maize, millet and soybean) value chain to a wider online market to trade",
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          "headline": "Accelerating Financial Inclusion for Rural Communities in Africa",
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          "headline": "Accelerating Financial Inclusion for Rural Communities in Africa",
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      "evidence_kind": "live_capture",
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      "before_evidence_kind": "internet_archive",
      "kind": "hiring",
      "label": "Hiring",
      "summary": "Added a careers page.",
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        "to": "2017-01-19T22:01:07.000Z"
      },
      "evidence": "https://web.archive.org/web/20170119220107/http://agrocenta.com:80/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/added-careers-page"
    },
    {
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      "id": "classifier-1db8709f3dc64a49d01b3bfa94663daaa4346e44fb664597b88c14ae4d353de0:c248497ad0f0e57bdad741a48705709146a92880de4575b5d26b9a77c379cafb:repositioning",
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      "before_evidence_kind": "internet_archive",
      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “AgroCenta: Empowering and supporting smallholder farmers through innovative technology” to “AgroCenta: Digital food distribution platform creating shared value for businesses and smallholder farmers”.",
      "between": {
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        "to": "2019-08-31T13:15:57.000Z"
      },
      "evidence": "https://web.archive.org/web/20190831131557/https://agrocenta.com/",
      "evidence_kind": "internet_archive",
      "basis": "classifier",
      "topic": "https://startuphistory.org/t/repositioned"
    },
    {
      "n": 3,
      "id": "page-43663f5fdc49bbce15fbce6a2e5bfc29a3bb0325748f290a1568956962dc2dc8:96761da52cc1d16ddcd84003d891a5f491f414f9cca97beb7b48e214d239e218:logos:1eb18ab91a46f6de",
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      "before_evidence_kind": "internet_archive",
      "kind": "logos",
      "label": "New logos",
      "summary": "Added logos to its homepage: velociti screenshot, Techstars, mofa, godan, vodafone, impactagri, diageo, cta and 8 more.",
      "between": {
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        "to": "2023-01-20T13:27:11.000Z"
      },
      "evidence": "https://web.archive.org/web/20230120132711/https://agrocenta.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": null
    },
    {
      "n": 4,
      "id": "page-96761da52cc1d16ddcd84003d891a5f491f414f9cca97beb7b48e214d239e218:589e3c1ec41aab6a79e3124b68a92d36fbc08747ba6eda823ef5ec2c05977d19:funding:a7df7e552fedc8fb",
      "before_evidence": "https://web.archive.org/web/20230120132711/https://agrocenta.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “Our Blog More Tales JAN 29, 2021 AgroCenta raises US$ 790k of Working Capital & Development Funding Francis A.”.",
      "between": {
        "from": "2023-01-20T13:27:11.000Z",
        "to": "2024-08-25T19:56:39.000Z"
      },
      "evidence": "https://web.archive.org/web/20240825195639/https://agrocenta.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    },
    {
      "n": 5,
      "id": "page-959e6a8c7c2af1a7eaf1dbd6089f7a2c348c108497640ba9793aa1cf1d9c10a7:64c81c95bc49b7b51662977a529ad3516699a829fc82cfc31e0f44cee6fb07b4:funding:a7df7e552fedc8fb",
      "before_evidence": "https://web.archive.org/web/20250923085649/http://www.agrocenta.com/",
      "before_evidence_kind": "internet_archive",
      "kind": "funding",
      "label": "Funding",
      "summary": "Announced on its homepage: “Our Blog More Tales JAN 29, 2021 AgroCenta raises US$ 790k of Working Capital & Development Funding Francis A.”.",
      "between": {
        "from": "2025-09-23T08:56:49.000Z",
        "to": "2026-07-27T20:02:20.000Z"
      },
      "evidence": "https://web.archive.org/web/20260727200220/https://agrocenta.com/",
      "evidence_kind": "internet_archive",
      "basis": "page_facts",
      "topic": "https://startuphistory.org/t/announced-funding"
    }
  ],
  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “AgroCenta” company record, https://startuphistory.org/c/agrocenta.com"
}