{
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      "before_evidence_kind": "internet_archive",
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      "before_evidence_kind": "internet_archive",
      "kind": "headline",
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      "before_evidence_kind": "internet_archive",
      "kind": "compliance",
      "label": "Compliance",
      "summary": "Now states SOC 2 compliance on its homepage.",
      "between": {
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        "to": "2026-01-01T01:03:24.000Z"
      },
      "evidence": "https://web.archive.org/web/20260101010324/https://www.activeloop.ai/",
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      "kind": "repositioning",
      "label": "Messaging",
      "summary": "Changed its homepage headline from “Your Analysts Spend 70% of Their Time Wrangling Data” to “Make Intelligence Compound”. A classifier read this as a change in its core product.",
      "between": {
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        "to": "2026-07-13T09:42:12.000Z"
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      "before_evidence": "https://web.archive.org/web/20260101010324/https://www.activeloop.ai/",
      "before_evidence_kind": "internet_archive",
      "kind": "pricing",
      "label": "Pricing",
      "summary": "Removed its pricing page link.",
      "between": {
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        "to": "2026-07-13T09:42:12.000Z"
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      "evidence": "https://web.archive.org/web/20260713094212/https://www.activeloop.ai/",
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  "update": null,
  "method": {
    "version": "messaging-v1",
    "description": "https://startuphistory.org/method"
  },
  "license": "CC-BY-4.0",
  "cite": "StartupHistory, “Activeloop (Deep Lake)” company record, https://startuphistory.org/c/activeloop.ai"
}